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Big News: China’s Homestay Industry Expo is Coming to Ningbo, Focusing on the Homestay Industry Event

Published: 2026-09-24 👁 100 views
Last updated 2026-09-24 — The 2018 China Homestay Ningbo Expo will be themed “Seeking Capital for Beauty, Creating Wealth with Wisdom; Rural Charm Makes Cities More Desirable,” building a government-enterprise connection, industrial planning, multi-party investment, eco-friendly construction, smart operation, and innovation aggregation service platform centered around the homestay industry, promoting Ningbo’s launch of an all-for-one tourism strategy...

With the popularity of “Back to Field 2”

Those of us living in concrete high-rises

Have started to yearn for that slow-paced rural life

Brewing a pot of good tea, chatting casually, and easing the worries in our hearts

Working at sunrise, resting at sunset

Listening to the chirping of insects and birds, feeling carefree

Of course, the most important thing

Is finding a homestay that captures your heart

And embarking on a slow-paced lifestyle experience!

So how do you choose a homestay?

Why not check out the 2018 China Homestay Ningbo Expo

Basic Information About the Expo

The 2018 China Homestay Ningbo Expo will be themed “Seeking Capital for Beauty, Creating Wealth with Wisdom; Rural Charm Makes Cities More Desirable,” building a government-enterprise connection, industrial planning, multi-party investment, eco-friendly construction, smart operation, and innovation aggregation service platform centered around the homestay industry, promoting Ningbo’s launch of an all-for-one tourism development strategy.

&This edition of the expo will adopt a unique “1+1+N” exhibition model, meaning one exhibition, one forum, and N activities.

Homestay High-Level Forum

The expo forum will invite representative, authoritative experts, scholars, outstanding homestay owners, government officials, and other industry leaders in China’s homestay sector to attend, analyzing the current state of homestay development, elaborating on future directions from multiple perspectives, and providing guiding insights for participating homestay owners.

The forum will also invite well-known homestay designers in the industry to host a homestay design-themed salon on-site, exchanging ideas and discussing homestay design with attending homestay owners.

Benchmarking

The “Zhejiang Homestay Blue Book” has established policies, regulations, and standards for homestays. This high-level forum will also use this as a foundation to discuss how homestay businesses can develop healthily and rapidly, becoming truly “platinum homestays.”

Practicality

The forum will invite relevant institutions to release homestay data, using the data to provide references for a wide range of homestay businesses, enabling more rational choices in development and operational strategies.

Internationalization

The expo has always adhered to the philosophy of “taking homestays global.” This edition specially invites homestay businesses, guests, and audiences from multiple countries and regions including Taiwan (China), South Korea, and others, providing a platform for domestic and international exchange within the homestay industry.

Homestay Roadshow Activities

This edition of the expo uniquely introduces homestay roadshow activities, inviting participating homestay owners and suppliers to give on-site presentations. At the same time, 12 of China’s best homestay owners will gather in Ningbo for the roadshow, sharing homestay management experiences, products, and discussing industry trends with homestay professionals from around the world.

On-Site Promotion at the Expo

This edition of the expo will provide comprehensive, all-angle promotional packaging for exhibitors. In addition to basic exhibition materials such as tickets, brochures, tote bags, visitor guides, and souvenirs, on-site signage, banners, and more will promote enterprises and their products.

Online Promotion for the Expo

This edition of the exhibition has not only increased its promotional efforts but also introduced many new marketing channels. The event will make every effort to invite over 20 mainstream media outlets, including NetEase, Phoenix Online, Sohu, and Tencent, as well as hundreds of industry media such as Mafengwo, Ctrip, and Lvmama, for on-site coverage.

Douyin, currently the hottest music-driven short video social app, is enjoying great momentum. The exhibition will incorporate this new social platform by setting up fun activities such as cartoon photo boards, encouraging attendees to shoot and upload Douyin videos to achieve widespread dissemination.

Homestay Marketplace

The exhibition will feature a homestay marketplace, providing a platform to discover affordable homestay-related products (such as attraction tickets and homestay stays).

Shop: “Shop” for homestays around the world — unbeatable deals await

Enjoy: Relish convenient homestays and experience diverse local flavors

Beauty: Savor relaxing moments and gather in beautiful life

Homestay Design & Planning

The exhibition will arrange themed setups throughout the venue, with carefully designed and decorated overall aesthetics that highlight the individualistic, free-spirited, and casual style of homestays.

Focusing on the frequently used tea culture and Zen culture within homestay settings, a Tea & Zen Culture Zone will be established. Here, visitors can enjoy tea and contemplate Zen, discussing the practical application and integration of cultural philosophies like “tea and Zen are one” and “tea Zen, one rest” into homestay experiences.

The exhibition plans to establish a Hundred Homestays Alliance, creating a platform for homestay businesses to engage in real-time communication, information sharing, and idea exchange, while jointly witnessing and promoting the healthy development of the homestay industry.

Homestay Investment Tours

The exhibition will collaborate with districts in Ningbo interested in developing homestays, arranging on-site investment tours for homestay enterprises. This will provide more investment opportunities for exhibitors while accelerating the rapid development of Ningbo’s homestay industry.

Homestay Express

For regions and attractions with well-developed homestays and a strong homestay atmosphere, the exhibition will use various methods such as bus shuttles and invitation letters to invite homestay owners, suppliers, distributors, and others to visit and network on-site, striving to involve more homestay operators in this edition of the exhibition.

Of course, what we’re most excited to see are the beautiful homestays.

Ala Jun has specially handpicked a few for you to check out first.

Xin Su (Heart’s Retreat)

Amber House

Longguan Chan Na

Shanshui Jian (Between Mountains and Waters)

Hidden Moon Lake

Actions speak louder than words — or in this case, a heartbeat.

Be sure to go check them out when the time comes~

For more details, contact: Mr. Chai at 13816302925 (same number on WeChat)

Source | China Homestay Expo Ningbo

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