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Germany's top trekking pole brand LEKI: 2012 ski poles officially launched in China

Published: 2026-09-25 👁 100 views
Last updated 2026-09-25 — In 2010, the German top trekking pole brand LEKI, which signed an exclusive agency agreement with Nanjing Biancheng Outdoor Products Co., Ltd., began entering the Chinese market and achieved excellent market performance. In January 2012, LEKI ski poles were officially launched in the Chinese market. Their eye-catching design and mature technical systems will bring more surprises to China's skiing enthusiasts...

       In 2010, the German top trekking pole brand LEKI, which signed an exclusive agency agreement with Nanjing Biancheng Outdoor Products Co., Ltd., began entering the Chinese market and achieved excellent market performance. In January 2012, LEKI ski poles were officially launched in the Chinese market. Their eye-catching design and mature technical systems will bring more surprises to China's skiing enthusiasts and LEKI fans.

 

 

       Founded in 1948, the LEKI brand represents “innovative technology and European craftsmanship.” Mountaineering experts and renowned outdoor athletes continuously contribute their experience and wisdom to the design of Leki products. For over sixty years, LEKI has led the global transformation of trekking poles. From pole shafts, locking systems, shock absorption systems, to grips, wrist straps, mud baskets, and tips—thanks to continuous innovation and various patented systems, LEKI’s hiking poles, Nordic walking poles, ski poles, gloves, and other products are widely acclaimed by outdoor enthusiasts around the world.
  LEKI has always adhered to the principle of “customer first,” delivering top-quality, safe, and comfortable products for outdoor enthusiasts. The LEKI company follows the highest safety standards, earning it quality certification from the rigorously reputed TÜV SÜD (TV SD) and safety certification from the Japan Consumer Product Safety Association (CPSA). LEKI is the only trekking pole brand in the world to have received both certifications.
       Inquiry hotline:
       China General Agent: Nanjing Biancheng Outdoor Products Co., Ltd. Tel: 025-86994354
       Northeast Regional Distributor: Dalian Snow Fox Ski Equipment Specialty Store Tel: 0411-84338997

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