Recently, the 2012 spring/summer footwear styles from the Quanzhou Outdoor Corps have been making their debut one after another, and those vibrant hues continue to brighten up this blustery season. Who says outdoor shoes can only be “military green, khaki, or dark brown”? Actually, outdoor gear can be colorful too. Take a look at this season’s outdoor shoes from American Skyrun and American Lion — the lively colors are truly unforgettable.
Let’s take a closer look at the dominant color themes of this year’s spring/summer outdoor products. Amidst this palette of vivid shades, you might just be able to guess which color will lead the way in 2012 spring/summer outdoor footwear color combinations.
The 2012 spring/summer outdoor theme is all about color. While fully considering the strong functional needs of outdoor footwear, designers have infused the products with new color elements and strongly introduced three main series concepts: “Color Prototypes,” “Color Passion,” and “Color Evolution.”
Khaki, dark brown, and military green — these are the traditional colors of outdoor gear. The “Outdoor Prototypes” series aims to break through these conventional ideas. In addition to using traditional outdoor colors, designers have offered shoes a wider range of color schemes, such as red, navy blue, green, yellow, and orange.
“Color demand reflects people’s inner values. We provide outdoor footwear with different colors to meet the diverse color preferences of various consumers,” said a related person in charge. The “Outdoor Prototypes” series takes pure color matching as its guiding principle, resulting in products that are refreshing, pure, tasteful, comfortable, and harmonious in appearance.
“Start our exploration journey with fashionable colors” — this is the theme concept of the 2012 spring/summer “Color Passion” series. Its creative inspiration comes from the current international trend of bold color clashes in fashion. Designers have skillfully integrated various creative ideas, popular color elements, and the best color clash combinations into their product designs. Deep gray-yellow, grass-green-black, deep gray-orange, navy blue... the large-scale combinations of different colors are imaginative yet visually appealing, with the whole theme unapologetically highlighting a sense of stylish individuality. For outdoor enthusiasts who pursue uniqueness and standing out from the crowd, this series of products will be a great choice.
At the same time, more and more people are getting involved in outdoor sports, proving that the result of human evolution is to return to nature and to one’s true self. International trends also tell us: nature will inevitably be the future trend and the ultimate evolutionary philosophy of aesthetics. And what is the result of color evolution? Luo Xiandong, R&D Director of American Lion Footwear, tells us: it is the color of ecology.
Therefore, incorporating the ecological original colors of nature into product design is another key thematic concept of 2012 spring/summer outdoor products. The use of various ecological original colors such as grass green, lime, and aqua blue fills the shoes with the essence of nature.
“Our spring products not only reflect colors but also incorporate some professionally designed outdoor items based on spring characteristics, such as water shoes and stream-trekking shoes. Especially those that are purely handmade and eco-friendly, with no glue used in the entire shoe,” Luo Xiandong added. Outdoors, you can always blend in with the natural hues, truly enjoying the comfort and freedom of the outdoors, without any constraints or pressure.
