On January 16, 2012, Sanya China Railway Ziyue Tower officially signed an open-end custody service agreement with Tujia, marking the introduction of Tujia's high-end vacation apartment management model.
Tujia.com employs an internationally leading O2O model, providing online search and booking services for high-end vacation apartments and villas at tourist destinations; a call center offering 7*24-hour customer service; and offline distributed vacation apartment services meeting five-star hotel standards. Leveraging an international decentralized hotel management and service system, combined with offline real estate assets in tourist areas, the company successfully integrates high-tech industries and various tourism destination resources. It offers travelers a premium new vacation experience while providing property owners with flexible idle asset custody and value-added services. The new enterprise includes three major business segments: Tujia.com, Stayin Vacation Hotels, and Tujia Steward & Custody Services. Its business model fills a gap in this field in China, particularly by revitalizing tourism real estate with very high vacancy rates. By delivering optimal product and service experiences, it accelerates the appreciation of tourism real estate and helps owners better manage their out-of-town properties.
A powerful combination leading a new vacation trend and creating a new flagship for Sanya’s vacation apartments
"China Railway・Ziyue Tower" — built for the Sanya of three and a half years later, China’s premier integrated vacation city complex. It integrates premium resources to meticulously craft a 250,000-square-meter world-class vacation model space in the city center. This includes a 50,000-square-meter boutique five-star property vacation hotel tailored exclusively for high-end clientele, a 20,000-square-meter one-stop integrated commercial leisure promenade, as well as Sanya’s first central 5A-grade office building spanning 32,000 square meters, and 150,000 square meters of top-tier urban luxury residences... With a 250,000-square-meter world-class architectural ensemble, it establishes a unique new landmark for vacation living in the new Sanya.
