Wiggle is one of the UK’s largest online retailers of cycling and triathlon sports equipment. Partnering with highly reputable suppliers, it continuously expands its product range to offer consumers top-tier, world-renowned brands. Now, they have “pedaled into” China—not only accepting RMB payments, featuring Chinese customer service to answer inquiries, and offering free shipping to China on orders over £50. Even better, the Chinese-language website officially launched last week.
Originally a small-scale bicycle shop based in Portsmouth, UK, Wiggle became an official online retailer in 1999 after early success, selling products at affordable prices to over 90 countries and regions worldwide.
Founded by cycling enthusiasts and dedicated entirely to serving them, Wiggle owns the exclusive cycling brand “dhb,” designed by a team of senior designers. It also maintains a long-term exclusive partnership with the globally renowned brand Boardman Bikes. Founded by Olympic champion, three-time world champion, and world record holder Chris Boardman, Boardman Bikes offers product lines that include some of the finest carbon-frame bicycles on the market today, designed specifically for elite riders. From now on, customers in China can also enjoy these high-quality products.
They bring their passion and love for sports to China, aiming to provide Chinese customers with the highest quality products and services.