As one of the earliest professional international cooperation exhibitions in the ancient capital of Nanjing, the 2012 (7th) Asia Outdoor Exhibition will open at the Nanjing International Expo Center from July 26 to 29. The total exhibition area will expand from 42,000 square meters in 2011 to 48,000 square meters, with an estimated 540 participating brands — nearly a 20% increase compared to last year.
Zhang Jian, Chairman of Nanjing Ningfei International Exhibition Co., Ltd., one of the organizers of the Asia Outdoor Exhibition, introduced that the Asia Outdoor Exhibition originated from the European Outdoor Show and was first held in 2006. After six years of development, the Asia Outdoor Exhibition has become the largest and most brand-rich professional outdoor goods exhibition in Asia, and is now comparable to the European Outdoor Show and the Outdoor Retailer Show in Salt Lake City, USA.
According to reports, in addition to the comeback of many well-known brands, this edition of the exhibition will also host a variety of colorful activities. Events such as the Industry Development Forum, the Asia Outdoor Industry Awards, and the 2012 Asia Outdoor Exhibition Climbing Festival will all be held concurrently.
