2012Year9Month-12MonthThe North Face® Rock Solid Film China Tourwill bring4films fromSENDER FILMS,BIG UP,CAMP4COLLECTIVE,HOT ACHESand other film production companies—blockbuster mountaineering and rock climbing adventure films making a strong debut in China:"Reel Rock5.15C" featuring Chris Sharma(Chris Sharma)and Dean Potter(Adam Ondra), who conquered the world’s first5.15cdifficulty climb; "Return to Shark’s Fin"The North Face®featuring sponsored athletes Conrad Anker,(Conrad Anker)Jimmy Chin,(Jimmy Chin)and Renan Ozturk(Renan Ozturk)as they climb India’s Meru Central Peak once again; "Honnold"3.0, the free solo climbing master andThe North Face® sponsored athlete Alex Honnold(Alex Honnold)challenges new heights in life... REEL ROCK The film tour brings outstanding climbing and adventure films to audiences around the world.
AboutREEL ROCKthe Film Tour
REEL ROCK The Rock Solid Film Tour is not only a highly anticipated cinematic event but also an exciting outdoor gathering. Here, climbers, mountaineers, outdoor sports enthusiasts, and fans come together to enjoy the thrilling content of adventure films and explore the behind-the-scenes process of filmmaking. To allow more Chinese outdoor enthusiasts and audiences to enjoy the latest international-level mountaineering, climbing, and adventure films as soon as possible,2012Year9Month,REEL ROCK The Rock Film Tour has officially entered China with strong support from sponsors such as The North Face®,Motorola, andCoolMax®, and will hold film screenings in9major cities(including Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Shenyang, Harbin, Chengdu, and Xi'an.)In addition to thrilling adventure blockbusters, the tour will also feature various surprise elements such as appearances by top mountaineers, lucky draws, and fundraising for non-profit organizations, making the Rock Film Tour in China even more vibrant. Each edition of theREEL ROCK Rock Film Tour showcases world-class outdoor films. Over the7years, the production companiesSender FilmsandBig UP Pruductionshave made tremendous efforts to bring us vivid and authentic footage of athletes pushing their limits in breathtaking moments.
From challenges atop the Himalayas to setting a world record for the first ascent of a5.15c-grade Spanish limestone cliff; from young climbers conquering tough traditional crack climbs to rising stars in the climbing world breaking unroped climbing records, and more.2012 The North Face®This year, REEL ROCK the Rock Film Tour in China will present heroic expeditions by athletes. Want to experience heart-pounding thrills? Watching the REEL ROCK Rock Film Tour is definitely your best choice.
Introduction to four films:
THE DURA DURA
"Battle at5.15C"
For the past15years, Chris Sharma(Chris Sharma)has been widely recognized as the “King” of the climbing world. Near his current home in the mountains of Catalonia, Spain, he has established numerous world-class sport climbing routes. Now, Czech climbing prodigy Adam Ondra(Catalunya)Many world-class sport climbing routes have been developed in the nearby mountains. Nowadays, Czech climbing prodigy Adam Ondra(Adam Ondra)has come to Sharma’s turf to take up the challenge, where a dramatic showdown will unfold as Sharma and Ondra compete to be the first to complete a5.15c-grade masterpiece. Meanwhile, climbing beauties Sasha(Sasha DiGiulian)and Daila (Daila Ojeda) will demonstrate their finest ascents, setting new standards for female climbing difficulty...
THE SHARK'S FIN
"Return to Shark's Fin Peak"
The North Face®Sponsored athlete and legendary mountaineer Conrad Anker(Conrad Anker)has spent nearly20For 60 years, he had dreamed of climbing an unclimbed granite peak resembling a shark’s fin, standing at an altitude of6310meters in India’s Meru region. As early as2008, Conrad Anker, along with two other The North Face®sponsored athletes, Jimmy Chin(Jimmy Chin)and Renan Ozturk(Renan Ozturk), attempted to climb the peak. After18days of grueling ascent, they were forced to turn back just100meters from the summit due to a snowstorm.3Years later, the three adventurers made the tough decision to attempt the climb again, even though Renan had nearly died in a serious skiing accident six months before the departure, and Conrad was also dealing with family responsibilities,, including a wife and children to care for. The expedition was fraught with danger, and no one knew if they would return safely, but they set off regardless...
WIDE BOYS
"The Wide Crack Boys"
American big wall trad climbing has fostered a bold spirit of fearlessness among climbers. When two handsome British lads, Tom Randall(Tom Randall)and Pete Whittaker(Pete Whittaker), decided to be the first to "take the plunge"—tackling the most dangerous big wall cracks in the American West, including the world’s hardest crack route, “Century Crack”—and launching a first ascent challenge...
HONNOLD 3.0
"Honnold3.0"
Free solo master andThe North Face® sponsored athlete Alex Honnold(Alex Honnold)is the boldest unprotected climber of his generation. From the first ascent of ultra-high boulder problems to free soloing5.13; from traditional climbing expeditions around the globe to breaking the speed record on the “The Nose” route... In this dangerous sport, how can one satisfy the urge to climb while staying safe? With this question in mind, he embarked on the most challenging journey of his career—the “Yosemite Trilogy” (Yosemite Triple)). He climbed Mount Watkins19, the Nose route on El Capitan(Mt. Watkins), and Half Dome(El Cap)in under(Half Dome)hours, with95%of the routes being free solo climbs...
About REEL ROCK History
For over a decade,REEL ROCKthe foundersJosh LowellandPeter Mortimerhave been producing and directing films in outdoor climbing and adventure genres, earning a dedicated global audience. Their works have been featured onNBC,NPRradio, and in The New York Times, winning an Emmy Award for sports programming as well as numerous accolades at international film festivals. After organizing their own small-scale touring film exhibitions,LowellandMortimeridentified a significant gap in the live event market for outdoor sports. As a result, the duo co-founded2006Film Festival inREEL ROCK .2011InREEL ROCK, the festival was screened in over280locations worldwide, attracting more than65,000attendees and raising over15,000USD for nonprofit organizations. Additionally,REEL ROCKhas established partnerships with150retailers, as well as numerous university outdoor clubs and climbing gyms, boasting an extensive media network and receiving widespread critical acclaim.
Sponsors:
AboutThe North Face®
The North Face®is a key member of theVFGroup, a publicly traded company in the United States. Established in1968, the brand is headquartered in San Leandro, California, USA, and has been dedicated to providing technically advanced products for experienced mountaineers, skiers, endurance runners, and explorers. Products are sold in professional mountaineering, backpacking, skiing, and top-tier sporting goods retail stores, as well as major outdoor chains worldwide, including Mainland China, Hong Kong, Taiwan, Japan*, South Korea*, the Philippines, Thailand, Singapore, Nepal, Mongolia, Australia, and New Zealand.
About Motorola Mobility LLC
Motorola Mobility LLC (a subsidiary of Google) focuses on the integration of innovative technology and user experience, aiming to create a convenient, connected, and enriched mobile lifestyle for people. The company’s products primarily include mobile terminals such as smartphones and tablets, wireless accessories, end-to-end video and data transmission services, as well as management solutions including various set-top boxes and data access terminal devices.For more information, please visit motorola.com/mobility
AboutCoolMax
COOLMAX® The fabric is a registered brand of functional textiles certified by Invista, containing patented Invista fibers. It fully understands the importance of “coolness.” Thanks to special technology, this fabric achieves moisture absorption and enhanced drying capabilities. For this reason, you can fully expect COOLMAX® the fabric to provide you with a dry and comfortable feel along with continuous physical energy — which is key to supporting your daily activities or high-intensity workouts.
Since 1986 , COOLMAX® the fabric has helped numerous renowned athletes achieve remarkable results in their respective competitive fields. Today, it meets the needs of those who crave high-performance fabrics that are cool, soft, and aligned with the latest fashion trends. COOLMAX® The fabric caters to their demands. COOLMAX® The fabric is a firm and smart choice for sports enthusiasts.
AboutSUUNTO
www.suunto.cn
SUUNTO is a leading designer and manufacturer of top-tier sports instrumentation worldwide. Its products cover a wide range of sports including mountaineering, hiking, orienteering, training, diving, skiing, cycling, triathlon, sailing, and golf. SUUNTO equipment is widely praised for its intuitive and simple design, precision, and reliability. They combine the artistic aesthetics and practical functionality of watches with sport-specific computers, helping sports enthusiasts and professional athletes at all levels analyze and improve their performance.
Ticket Information:
9In10, 10:00an online ticket rush event will be held. Please log in towww.quyeba.com/reelrockto sign up and win free tickets to the Panshi Film China Tour for free! By registering and logging in to Qù Yě Ba (Go Wild), you will also earn experience points,10and once the Qù Yě Equipment Mall goes live inTNF, you can redeem exclusive shopping discounts and offers. Don’t miss out.