Every year, as people arrive from all corners of the country for the Asia Outdoor Show in Nanjing, we hope they take away not just the summer heat, but also the warmth and enthusiasm of the Asia Outdoor Show team. For professionals in the outdoor industry, this is an international gathering, a grand celebration. Whether you’re exhibiting or not, a visit to the exhibition halls is a must – to catch up on industry trends, reconnect with old friends, and meet new partners. And as night falls, there are relaxed salons and gatherings, cool draft beers, and quiet evenings waiting by the Qinhuai River and on the painted boats, ready to welcome outdoor enthusiasts from around the world.
For the show organizers at Nanjing Ninfei Company, simple organization and setup are far from enough to meet everyone’s needs. During the event, facing massive crowds and heavy workloads, what’s required is patience, meticulousness, and a strong sense of responsibility. Every day is busy and full of challenges; yet with every effort made, we receive warm responses and recognition from exhibitors and visitors, which brings us genuine joy.
The continuous support from exhibitors is the affirmation of our hard work. Over the past eight years, the Asia Outdoor Show has grown from 174 exhibitors to 600. The number of attending media professionals and trade visitors has increased year after year, and many booths have expanded from small to large. After carefully reviewing all participating brands, we found some that have appeared at the Asia Outdoor Show every year: CM ARTE (KOMATE), DANKEN, DOITE, DURAFLEX, Fire-Maple, KAILAS, LEKI, LOWA, MOBI GARDEN, MEINDL, MUZTAGA, NORTHLAND, SAMII, SIANS, STRENGTH, Taiwan Textile Federation, VAUDE. You have grown alongside the Asia Outdoor Show, supporting each other through eight years of ups and downs, steadily advancing together. The outdoor show team sincerely says: thank you!
Thanks to the rapid rise of outdoor sports in China over the past few years, the outdoor gear market has expanded at an astonishing pace. Since 2006, the Asia Outdoor Show has garnered widespread attention from outdoor brands, retailers, fabric and accessory suppliers, and component manufacturers from both home and abroad. It has now grown into the world’s third-largest outdoor exhibition, following only the European Outdoor Show in Friedrichshafen, Germany, and the Outdoor Retailer Show in Salt Lake City, USA.
Continuing on – outdoor sports are thriving more than ever.
From its inception in 2006, the Asia Outdoor Show has carved out a clear identity: 100% outdoor. The exhibition features everything from clothing and equipment for climbing, hiking, and camping. Themed activities surrounding the outdoor focus are equally exciting: the Asia Outdoor Industry Awards, bouldering competitions, rock climbing contests, outdoor industry forums, fashion shows, tent displays and experience zones, slacklining competitions, and more. Even as a casual observer, you can sense from the smiles of exhibitors, the sweat of organizers, and the earnest inquiries of visitors that no one has come in vain. With so many outdoor enthusiasts gathered in the vast exhibition halls, the joy of the outdoors is brought indoors, filling every corner of the Asia Outdoor Show.
This summer, the 2013 Asia Outdoor Show will span 52,000 square meters, with approximately 600 brands showcasing their latest products and technologies to professional visitors. The Chinese outdoor market will leverage this professional platform to foster collaboration, share resources, and guide the industry toward healthier and more orderly growth. We eagerly look forward to reuniting with both new and old friends in Nanjing once again.