From July 24 to 27, the 8th 2013 Asia Outdoor Equipment Exhibition will be held at the Nanjing International Expo Center. Nitecore will make another strong appearance with its wide range of brands. The booth has been upgraded, featuring a grand and impressive scale, with booth number D4401.
For this Asia Outdoor Expo, Nitecore has carefully prepared a variety of interactive activities.
On-site Orders & Free Gifts
Nitecore’s 2013 high-lumen new products will be unveiled at this Asia Outdoor Expo, with a new product launch event taking place each day. Brand-new products, shining on the market; first-hand information, get it before anyone else. During the exhibition, visitors who place orders on-site can enjoy multiple discounts and participate in the on-site lucky draw – 4 iPad minis and 4 iPhone 5s are waiting for you.
In addition, to allow more professional visitors to experience and learn about Nitecore flashlights, limited ultra-high-value 30% off coupons will be distributed by on-site staff. Visitors who receive the coupons can purchase any product at an incredible 30% of the retail price.

Enjoy Rock Climbing & Get Famous Outdoor Books
At this exhibition, Nitecore will collaborate with the well-known outdoor adventure service provider – Shushan Adventure – to set up a rock climbing wall over 6 meters high at the booth for rock climbing enthusiasts to try. Renowned outdoor experts “Shushan Adventure” and “Zidi Yiyang” will be present to provide professional guidance, allowing you to share the joy of rock climbing. Additionally, highly anticipated is the free signing and gifting of the latest book 《行 "色》 by “Dapeng Backpacking Around the World,” a renowned traveler, expert in travel color psychology, and 15-year deep explorer.
“Nitecore Fuel Up” Kicks Off with a 50,000 Yuan Fuel Fund
The predecessor of the “Nitecore Fuel Up Club” was an internal employee benefit program at Nitecore where employees could apply for subsidies to promote the brand on their private vehicles. By placing the Nitecore brand sticker in a designated area on the car, they could enjoy fuel subsidies. It was also one of Nitecore’s methods of promoting its brand culture. As the activity continued, the Nitecore Fuel Up community grew steadily, expanding from headquarters employees to include city managers and distributors. At the 2013 Asia Outdoor Expo, new distributor members of the “Nitecore Fuel Up Club” joining on-site will enjoy a special 50,000 Yuan Fuel Fund initiative.

Nitecore has made full preparations for this exhibition. The above only reveals a glimpse of the activities. There will be a multitude of events on-site, all incredibly exciting. Do you remember the lively scene last year at the Nitecore booth at the Asia Outdoor Expo when everyone scrambled for ice cream? This year, Nitecore has once again prepared a variety of ice cream flavors. Don’t forget to head to Nitecore’s Booth D4401 for a cool treat this summer. More excitement awaits at the Nitecore Nanjing 2013 Asia Outdoor Expo – stay tuned and we look forward to your visit!