On August 2, 2013, a convoy of vehicles set off from Beijing in light rain, embarking on a northbound journey. Their destination was the Kubuqi Desert in Duguitala, marking the official start of this three-day (August 2–August 4) desert outdoor experience.

So far, the first two stops of the 2013 “Go Big” series have been successfully completed, and plans for the events in mid-October and late December are already in full swing. What exciting experiences await us next? We can’t wait to find out.