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The Red Bull Night City Orienteering Storm Rises Again – The “Three Ultimate Energies” Make Their First Debut in Zhongshan

Published: 2026-11-08 👁 102 views
Last updated 2026-11-08 — In October 2013, the “Energy Storm: City Sharing” Red Bull Night City Orienteering sub-event officially kicked off. The Red Bull Night City Orienteering is the largest and most distinctive orienteering event in China, organized by Red Bull Vitamin Drink Co., Ltd. Since its launch in 2012, it has sparked a wave of enthusiasm in Guangdong for the first time, pioneering...
In October 2013, the “Energy Storm: City Sharing” Red Bull Night City Orienteering sub-event officially kicked off. The Red Bull Night City Orienteering is the largest and most distinctive orienteering event in China, organized by Red Bull Vitamin Drink Co., Ltd. Since its launch in 2012, it has sparked a wave of enthusiasm in Guangdong for the first time, pioneering a “nighttime” format that breaks the traditional daytime constraints, focusing on fashion, health, and urban culture to promote a positive lifestyle among city dwellers.

The inaugural experience launched in Guangzhou’s Xiguan, setting suspense for the final destination

In 2013, the Red Bull Night City Orienteering introduced a MINI warm-up prelude in the form of themed experiences, unfolding around the themes of “Trendy Play” and “Local Charm” at Liwan Lake and Shamian Island in Guangzhou’s Xiguan. By September, as the rainy season faded, the air turned crisp and the sunlight grew generous—perfect conditions for orienteering. The nighttime city exploration, no longer unfamiliar after last year’s craze, drew many familiar faces who genuinely loved this sport.
As the spark for this year’s events, the themed experiences serve two purposes: to promote the development of orienteering in China, helping the public understand its gameplay and significance while offering them a chance to experience it firsthand; and to create a bookend to the Red Bull Energy Journey. With Guangzhou as the final stop, this year will differ from last, building anticipation for an extraordinary experience.

 

http://gd.qq.com/zt2013/redbullgd/ And @Guangzhou Red Bull Official Weibo.


 

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