
2014 ISPO Tianlun Tian Outdoor Exhibition Area Concept Art (Booth No. 3.118)
From the concept art of the 2014 ISPO Tianlun Tian outdoor exhibition booth, we can intuitively feel that the layout of the exhibition area is infused with strong elements of the “U.S. Route 66,” particularly vividly showcasing iconic sights along Route 66 as well as Western cowboy and Native American cultures. The main displayed content includes the “Texas Steakhouse,” “Indian Town,” and “Grand Canyon.” Tianlun Tian’s vibrant exhibition area brings this road, seen by Americans as the highway to pursuing dreams, to the 2014 ISPO Beijing Outdoor Exhibition, which is sure to offer an extraordinary experience to visitors, allowing them to truly feel the positive energy of U.S. Route 66 that brings explorers “the perseverance to chase dreams and the freedom to pursue them.”
Regarding this ISPO Beijing Outdoor Exhibition, the Tianlun Tian outdoor brand has meticulously prepared its exhibition area. The reporter believes it is bound to receive high praise from both within and outside the industry. In particular, the brand will launch the “Polar Dream III” plan and a series of brand activities under “Conquering the 30th Parallel North”: cycling across the U.S. Route 66, climbing Mount Everest again, sailing across the Atlantic Ocean, trekking through the Yarlung Tsangpo Grand Canyon, and driving across the Sahara Desert in Africa.
At this ISPO Beijing Outdoor Exhibition, Tianlun Tian’s high-profile appearance has drawn attention from many insiders who noted: “This move not only highlights the cultural essence of the Tianlun Tian outdoor brand—‘challenging life, persisting in dreams’—but also presents the brand’s polar dream spirit of ‘moving forward fearlessly’ from multiple angles, which will surely help the brand quickly establish and grow in the international market.”
Yesterday, the reporter learned from the person in charge of the Tianlun Tian Outdoor Brand Management Center that, in addition to the eye-catching exhibition area setup, those who visit the Tianlun Tian booth for observation and guidance will not only be in for surprises but also a series of exciting activities meticulously prepared by Tianlun Tian—centered around the Polar Dream III – “Conquering the 30th Parallel North.”