Live from the 2014 Basel Watch Fair in Switzerland
On March 27, 2014, Swiss time, the “world’s No.1 watch fair” BASELWORLD (Basel World Watch and Jewellery Show) grandly opened. BASELWORLD is the largest exhibition in the global watch industry and the platform where the latest watch trends and new products are unveiled each year. After years of testing and refinement, it has now become a barometer of the global watch market. This year marked the largest and longest participation by China’s watch industry since it first joined the Basel Watch and Jewellery Show in 1996. A total of 25 renowned Chinese brands, including the sports watch brand EZON, which focuses on “experiencing smart sports,” made a stunning appearance, showcasing the style of Chinese watches at the fair.
Zhu Hongren, Chief Engineer (Vice Minister) of China’s Ministry of Industry and Information Technology, and Xu Jinghu, China’s Ambassador to Switzerland, cut the ribbon for the Chinese delegation in front of the EZON booth in Hall 2 and visited the exhibition.
Zhu Hongren, Chief Engineer (Vice Minister) of China’s Ministry of Industry and Information Technology (right), and Chen Zuyuan, Founder of the EZON brand (left)
Xu Jinghu, China’s Ambassador to Switzerland (right), and Chen Zuyuan, Founder of the EZON brand (left)
Founder of the EZON brand gives an interview to People's Fashion Network, discussing China’s “smart” manufacturing
On the afternoon of March 27, the “First China-Switzerland Free Trade Zone and Brand Development Summit Forum” was successfully held during the exhibition. The forum revolved around the theme of “China-Switzerland Free Trade Zone and Brand Development.” Multiple signing projects were also held concurrently during the forum, covering various fields including investment, cooperation, education, technology, and the indispensable watch industry. During the signing ceremony, EZON signed strategic partnership agreements with two top Swiss component suppliers, U-BLOX and MEAS, in the fields of GPS module applications and low-power pressure sensors.
Swiss U-BLOX company signs a strategic cooperation agreement with EZON
Swiss MEAS company signs a strategic cooperation agreement with EZON
The high-tech EZON smart watch www.ezonmall.com is a cloud-based intelligent sports watch built on precision manufacturing, integrating sports, fashion, and intelligence to deliver an exceptional and powerful smartwatch experience for sports enthusiasts.
EZON’s Basel Booth: Hall 2.0, G52
EZON showcases its mountaineering and running series products at the exhibition
Cai Yingyuan, Editor-in-Chief of Sina Channel, once wrote in an article that this is a watch product that is hard to take off your wrist, because it digitizes people’s sports behavior and even daily life, rather than being just a novel gimmick. We know that the sand on the seashore cannot magically turn into high-tech chips. Without a solid foundation of precision manufacturing, it would also be impossible to integrate cloud intelligence and information technology to develop smartwatches that keep up with the times. With a price of less than one hundred dollars, it allows users to clearly understand their sports data, becoming a healthy catalyst that encourages everyone to move and exercise more. The EZON smart sports watch uses precision manufacturing and information technology to promote a healthier lifestyle. This product is worth experiencing and wearing by everyone, helping more people live healthier lives.
The EZON smart sports watch www.ezonwatch.com is fundamentally a beautifully crafted, durable sports watch, with its core being an intelligent system that combines hardware and software and utilizes a cloud-based management platform. It is the perfect integration of traditional watches with modern technology, and the seamless combination of sports functionality with intelligent systems, that makes the EZON smart sports watch shine with unique brilliance and health benefits.