On August 25, Qiao Yi, founder and CEO of Zhidongfang, Xianzhi, Maidian, Qiaobang Headhunting, and Miding, completed the "Ice Bucket Challenge" and challenged hospitality industry figures @Home Inns Sun Jian, @InterContinental Hotels Sun Jian, and @Jinling Hotels Chen Xueming.

After completing the challenge, Qiao Yi nominated Home Inns Group CEO Sun Jian, InterContinental Hotels Group Greater China Chief Development Officer Sun Jian, and Jinling Hotels Management Company President Chen Xueming to take on the "Ice Bucket Challenge."