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Traveler Gu Yue’s gear now available at Lafuma’s Tmall store

Published: 2026-09-24 👁 100 views
Last updated 2026-09-24 — For a long time, the journeys of professional travelers have seemed far removed from the lives of ordinary people. This gap has made those brave adventures feel out of reach for the average traveler. Now, the renowned French outdoor brand Lafuma is bridging that distance through its products. This summer...
    For a long time, the journeys of professional travelers have seemed far removed from the lives of ordinary people. This gap has made those brave adventures feel out of reach for the average traveler. Now, the renowned French outdoor brand Lafuma is bridging that distance through its products.

    This summer, the famous globetrotter Gu Yue has once again launched his “Travel with Me” campaign, this time heading to the mysterious land of India. Tackling India’s mix of tropical monsoon and desert climates poses certain challenges for both the traveler and their gear. After careful consideration, Gu Yue chose to collaborate with Lafuma, and the brand, appreciating his adventurous spirit, was equally enthusiastic — making it a perfect match.
 
    As a well-known French outdoor brand with over 80 years of history, Lafuma’s products are available in 45 countries and regions worldwide, covering a wide range of outdoor apparel, backpacks, travel

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