JustGo is a way of life — it’s about encountering different sides of yourself, regardless of nationality, background, wealth, profession, gender, or age. Everyone can break through all barriers to explore and become a beautiful sight, setting your feet free and just going. Be an outdoor hero for once.
9On the 13th,the sky was clear and clouds were sparse. Over 100 people gathered at Dajue Temple to participate in the Adidas Outdoor #JustGo# event, the first stop in Beijing — a hiking and mountaineering activity.
3A young hiker, only [age missing], is also a loyal fan of Adidas Outdoor, with an entire shoe cabinet full of Adidas gear~
Adidas-signed athlete Chen Hui came on-site to teach slacklining skills, creating an exciting hands-on experience. The outdoors is a state of mind — master it and just go.
Professionals from Adidas North China introduced the features of the latest footwear and apparel.
After the slacklining session, Chen Hui awarded prizes to the winners — the 2014 new model of hiking shoes in a very eye-catching color.
With the slacklining experience wrapping up, we moved on to the mountain climbing competition. Mountain climbing,not only builds physical strength but also cultivates the spirit. It has now become a fashionable outdoor sport. The outdoor enthusiasts couldn’t wait to get started. At the entrance of the Old Beijing-Western Road — the mountain pass, they picked up their numbers and set off. What usually takes 1.5 hours was conquered by the men’s first-place winner in just 28 minutes — an impressive result.
At the mountaintop, everyone took photos with the #JustGo# banner.
After the mountain climbing competition, the second round of awards took place. Everyone went home with great rewards. JustGo is a joyful thing. We took group photos to capture every moment we shared, recording every JustGo journey.
The best kind of travel in life is when you find a long-lost sense of wonder in a strange place. At Dajue Temple, everyone surely remembers every face and every experience that brought us together. JustGo — let go of the constraints of the city, wander through the mountains like the wind, free. The Adidas Outdoor tribe hopes to bring more people into the outdoors to experience its joys.