Beijing, Dec. 19, 2014 /PRNewswire/ -- Recently, the 2014 Annual Conference of the Real Estate Committee of the All-China Federation of Industry and Commerce was held at the Beijing Raffles City Chang’an Hotel. During the event, the “Real Estate and Hotel Investment & Financing Forum & Press Conference for the 15th China Hotel Global Forum” was grandly held.
The theme of the 2014 Annual Conference of the All-China Federation of Industry and Commerce Real Estate Committee was “Dilemma, Disruption, Breakthrough – China’s Real Estate Development and Breakout Strategies under the ‘Three Phases Overlapping’.” Attendees included Huang Xiaoxiang, Deputy Secretary and Vice Chairman of the Party Group of the All-China Federation of Industry and Commerce; Val Huston, the Principal Commercial Officer of the U.S. Embassy in China; distinguished guests and specially invited delegates; experts such as Li Boxi, Advisor to the Real Estate Committee of the All-China Federation of Industry and Commerce and former Director of the Development Research Center of the State Council; Professor Huang Yiping, Vice Dean of the National School of Development at Peking University; Professor Liu Hongyu, Director of the Real Estate Institute at Tsinghua University; as well as industry leaders including Zhang Li, President of the Real Estate Committee of the All-China Federation of Industry and Commerce and Chairman of R&F Properties Group; Ren Zhiqiang, Executive President of the Real Estate Committee of the All-China Federation of Industry and Commerce; Mao Xiaofeng, President of China Minsheng Banking Corp., Ltd.; Zhang Zhaoxing, Chairman of Yuexiu Group; Feng Lun, Chairman of Vantone Holdings; Xia Haijun, Vice Chairman of the Board and President of Evergrande Group; Shen Dongjin, Chairman of China Real Estate Development Group; and Mao Daqing, Senior Vice President of Vanke Group and Chairman of Beijing Vanke, among approximately 1,000 attendees, who discussed major finance, the new normal, and the globalization strategies of China’s real estate and hotel industries.
The 15th China Hotel Global Forum is Grandly Announced
At the event, Li Fugen, Deputy Director of China Internet News Center and representing the organizers, announced that the 15th China Hotel Global Forum (hereinafter referred to as “the Forum”) will be grandly held in Guangzhou from March 26 to 28, 2015.
At that time, approximately 600 representatives from various sectors will be invited to attend the 15th China Hotel Global Forum. These include heads of relevant government departments, experts and scholars, specially invited guests, developers in tourism real estate, commercial real estate, and “hotel + real estate,” as well as chairpersons and senior executives of hotel and catering groups, responsible persons from commercial real estate projects and large-scale tourism and entertainment complexes seeking to attract hotel and catering brands, along with internationally renowned investment banks, fund managers and holders supporting the development of the tourism hotel industry, and domestic and international mainstream media. Approximately 2,000 guests will be invited to attend the China Hotel Golden Horse Awards Gala, to be held at the Guangzhou Opera House.
On the day, Zhong Bin, Secretary-General of the Real Estate Committee of the All-China Federation of Industry and Commerce and representing the co-organizers, stated that the federation will, as always, integrate resources from all parties, work together to support the successful hosting of the 15th China Hotel Global Forum, provide opportunities for learning and exchange for participants, build a platform for cooperation between real estate and hotel investors and management parties, serve as a link for industrial chain alignment, establish the most prominent network in China’s hotel industry, and achieve four precise connections: brand with capital, funds with projects, talent with enterprises, and products with channels.
Press conference site for the “Real Estate and Hotel Investment & Financing Forum & 15th China Hotel Global Forum”
Leaders Discuss the Outlook for the Real Estate and Hotel Industries
Zhou Tao, CEO of Luneng Group Hotel Management Company, delivered a keynote speech on “The Development Prospects of China’s Hotel Industry from a Global Perspective.” He analyzed the investment outlook of China’s hotel industry from angles such as “China having fewer star-rated hotels than the U.S., the growing Chinese middle class, and hotels being places that gather human civilization.” From the current situation, although the room rates of star-rated hotels have declined, occupancy rates have not decreased. In the short, medium, and long term, the prospects for the development of China’s hotel industry are broad.
Zhuang Qiming, General Manager of R&F Properties Group Hotel Management Company, stated that as the national living standards continue to improve, people’s pursuit of quality of life will become increasingly higher, and they will hope for better accommodation options when traveling. The “hotel + real estate” development model will remain one of the main forms of hotel investment and development in the coming years.
Li Guohua, Executive Deputy General Manager of Poly Hotel Management Co., Ltd., believes that China’s urbanization development presents a good opportunity for the country’s hotel industry. The hotel facilities within emerging urban complexes will be indispensable.
Huang Peng, Director and Executive Deputy General Manager of HK CTS Hotels Co., Ltd., said that HK CTS will increase investment in hotels under the backdrop of the large tourism industry, and revealed that they are trying the “scenic area + hotel” development model.
Zheng Yong, Vice President of Vienna Hotel Group, said that under the current new normal, Vienna Hotel Group has actually gained more development opportunities. Franchised and directly operated stores of Vienna Hotels across the country are growing rapidly, and they are also exploring new partnership channels, such as hotel projects in high-speed rail station business districts.
Zhou Feng, Senior Vice President and Chief Representative in China of MGM Resorts International, believes that due to policies such as the “Eight-point Regulation,” high-end hotel room rates have generally fallen in recent years. However, some hotels have seen both room rates and occupancy rates rise, such as Sanya MGM Hotel, which is related to MGM’s exploration of its brand advantages and implementation of differentiated competition. MGM has long adhered to a combination of entertainment and creativity, providing guests with conscious, extraordinary service, achieving remarkable hotel performance.
Xia Nong, Chief Vice President of Real Estate and Development at Hyatt Hotels Corporation, said that the future opportunities in China’s hotel industry lie in the mid-range hotel market, while the potential of the tourism resort hotel market is unlimited.
Wang Zheng, CEO of Anytime Lending, an internet investment bank, and former Vice President of Merrill Lynch Investment Bank at Bank of America Group, said that the capital market prefers to invest in “asset-light” companies, such as hotel management companies.
Photo: http://photos.prnasia.com/prnh/20141219/0861409658