Recently, CAMEL Camel, a leading brand in outdoor adventure, posted several long Weibo posts on its official account using the hashtag #IAmACamelWalker to showcase the outdoor challenge experiences and gear reviews of many outdoor enthusiasts. While enjoying these well-written posts, netizens couldn’t help but wonder: why are these outdoor adventurers called Camel Walkers?
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The Camel Walker program, as an important part of CAMEL Camel’s efforts to promote outdoor sports, has been affirmed by its partners over the past year, while the brand’s professional outdoor gear has also withstood the tough tests of the wild alongside them. The 2014 Camel Walker program has come to a close, and the 2015 edition is about to launch in full swing. More powerful gear is calling out to its partners, and even more thrilling and magnificent routes await exploration. Are you ready to join the ranks of the Camel Walkers if you love the outdoors?