Assisting business travelers in jointly exploring the charm of the city nightlife.
Spectacular debut of the first "Renaissance Night Discovery" in Asia-Pacific.
Beijing, January 14, 2015 /PRNewswire/ -- Renaissance Hotels (http://www.renhotels.com), the lifestyle hotel brand of Marriott International known for its philosophy of "Life is a discovery," plans to launch a series of "Renaissance Night Discovery" events from now through 2015 across 30 properties in Asia-Pacific. These initiatives aim to deliver unconventional travel experiences for guests seeking something different, while encouraging business travelers to explore unique new discoveries during every trip.Shanghai Caohejing Renaissance Hotel hosted its first special event, "Renaissance Night Market," in December, kicking off the exciting program and allowing guests to experience the charm of local culture without leaving the hotel.
The first "Renaissance Night Discovery" event was spectacularly unveiled at Shanghai Caohejing Renaissance Hotel.
Every city, especially in Asia, comes alive with boundless energy and charm at night. The "Renaissance Night Market" at Shanghai Caohejing Renaissance Hotel is brimming with creativity, featuring specially invited local merchants offering an unforgettable evening. As the first stop in the series, it delivers an exceptional experience for night-time arrivals, including carefully curated local specialties, art, music, and live performances. From handcrafted leather goods and Jingdezhen porcelain to nostalgic childhood toys and natural wooden home furnishings, guests can explore to their heart’s content and even pick up special gifts for the holidays.
Guests can explore nostalgic childhood toys and select special gifts for the upcoming holidays.
While exploring the bustling market, hotel guests and locals can discover Shanghai's local character and sample signature dishes from food trucks, such as Shanghai-style hot and sour soup, pork cutlets, and creative snacks from the hotel’s Korean restaurant, Woomyeon. There’s also a Renaissance-branded cupcake and cocktail truck. As guests enjoy Oreo, lemon meringue, and strawberry Christmas tree cupcakes, they can pair them with handcrafted signature cocktails, immersing themselves in endless excitement.“Renaissance Night Market.
Hotel guests and locals can discover Shanghai's local character and sample signature dishes from food trucks.
To enhance the festive atmosphere, emerging band Weghur performed live, thrilling the crowd with Xinjiang-style melodies, electric guitar riffs, modern jazz, and psychedelic rock elements. A digital sketch artist also created artwork on tablets, leaving perfect mementos of the night. Guests could also watch traditional artisans make malt sugar figurines.
"As part of the global 'Life is a Discovery' campaign for the Renaissance brand, our goal is to create unforgettable experiences for business travelers by providing them with a platform to engage with local traditions—even if they only have time to explore the local scene at night after a busy day of work. The 'Renaissance Night Market' captures the essence of each city, featuring everything from delicious street food and music to art and crafts. Within the comfort of the hotel, guests can gain a deeper understanding of the local culture," said Ms. Ada Liao, Chief Marketing Officer, Asia Pacific, Marriott International. "'Renaissance Night Discovery' will continue for a full year, enabling guests to discover and experience something new with every stay."
Live bands and other exciting performances add to the festive party atmosphere.
The "Renaissance Night Discovery" series will be held across Renaissance Hotels throughout Asia in 2015, including "Renaissance Night Markets" in Beijing and Bangkok. The markets will operate from dusk until midnight.
In addition, guests can enjoy other exciting themed series, including "Renaissance Night Run/Night Ride," "Outdoor/Rooftop Cinema," and the "2015 Mid-Autumn Festival Gala." The Renaissance brand collaborates with local organizations to guide guests on an unforgettable journey of exploring the city nightlife.
Renaissance Hotels, a lifestyle brand under Marriott International’s portfolio of 18 brands, embodies the philosophy of "Life is a Discovery." Through its distinctive design, services, and programming, it offers a unique guest experience tailored for today’s style-conscious business travelers. Visit http://renhotels.com/events or http://www.facebook.com/renhotels to explore details of year-round events at all Renaissance Hotels, covering local art, cuisine, film, and more.
About Renaissance Hotels
Renaissance Hotels has 157 properties in 35 countries worldwide and promotes the philosophy of "Live Life to Discover."SM Each hotel is uniquely designed to offer guests a distinctive experience that unveils the local flavor. Renaissance Navigators—on-site experts—are always ready to help guests discover local highlights and activities. Renaissance entertainment programs feature inspiring music, art, and culinary events. R.E.N. Meetings deliver extraordinary experiences beyond traditional conferences through creative sensory meeting design, Live Original Sound webcasts, and customized local Navigator tours. At Renaissance Hotels, we ensure every journey becomes an eye-opening adventure. You’ve worked hard all your life—you deserve to discover the world. For more information, visit www.renhotels.com. Follow us on www.facebook.com/RenHotels, www.twitter.com/RenHotels, and www.Instagram.com/RenHotels.
For company information, visit Marriott International, Inc. (NASDAQ: MAR); for details or reservations, visit www.marriott.com; for the latest company news, visit www.marriottnewscenter.com.
About Marriott International
Marriott International (NASDAQ: MAR) is the world’s leading global hospitality company, headquartered in Bethesda, Maryland, USA. It operates 4,000 properties with over 690,000 rooms across 78 countries and territories. The company achieved revenues exceeding $13 billion in fiscal year 2013. Marriott manages hotels under 18 brands through ownership and franchising, and is consistently recognized as a top employer and for its outstanding corporate ethics. The company also operates the award-winning loyalty programs Marriott Bonvoy® and The Ritz-Carlton Rewards®, with a combined membership of over 45 million. For details or reservations, visit www.marriott.com.cn or check the latest news at www.marriottnewscenter.com.