Recently, the annual 2014 China Outdoor Industry Awards came to a close. CAMEL, a leader in outdoor adventure, stood out in this competition with its outstanding brand influence and professional product strength, winning two major awards: “Annual Comprehensive Leading Brand Award” and “Annual Equipment Award – Outstanding Domestic Equipment.”
“Annual Equipment Award – Outstanding Domestic Equipment”: CAMEL’s Winning Products
This model of windbreaker uses top-tier waterproof fabric SYMPA-TEX from Germany, which is durable, abrasion-resistant, tear-proof, and fluorine-free for environmental friendliness. The SYMPA-TEX features a three-layer membrane functional structure that forms a three-proof system, giving the jacket a waterproof rating of up to 16,000mmH2O and a breathability rating of up to 8,000g/m²/24Hr. The entire garment is designed with 360-degree all-round thermal insulation to effectively block external cold air. It also incorporates CAMEL’s independently developed CAMEL-HEAT technology, which uses 3M Thinsulate high-loft insulation and a composite heat-reflective aluminum foil lining to multi-layeredly reflect body heat, helping maintain a constant warm temperature for the body. Additionally, the jacket features zippers and breathable mesh under the armpits, allowing ventilation and heat dissipation after intense outdoor activities—making it highly suitable for high-intensity professional outdoor pursuits. In terms of both design and fabric selection, this windbreaker excels in originality, practicality, and innovation among outdoor gear.
For CAMEL to stand out among nearly 500 brands and equipment items and win the two highly prestigious awards — “Annual Comprehensive Leading Brand Award” and “Annual Equipment Award – Outstanding Domestic Equipment” — is a strong affirmation from both consumers and industry professionals regarding the brand and its products. In the new year, CAMEL will continue to comprehensively enhance its brand and product influence, bringing outdoor enthusiasts an even better outdoor experience.