On March 6, 2015, the 16th day of the first lunar month and the Awakening of Insects — a solar term marking the time when spring thunder awakens all things and nature revives — was traditionally the season to begin farming in agrarian times. But in today’s post-industrial society where the experience economy is increasingly dominant, with an industry that encompasses 300 million users, 1.9 billion trips, and a market scale of nearly one trillion yuan, March 6 is the perfect time for the entire industry and its users to look ahead and plan the year’s strategy together.
On that day, the 2015 China Self-Driving Tour Conference will be grandly held at the Shanghai International Fashion Center. Last year’s inaugural conference raised the banner of “cross-sector integration,” bringing together elites from the automotive, tourism, and internet industries for the first time. Li Keqi, founder of the China Self-Driving Tour Route Awards, proposed designating March 6 as “China Self-Driving Day” during the conference, a call that received enthusiastic support from industry leaders and millions of self-driving enthusiasts nationwide. This year’s second edition, themed “Participate · Share · Achieve,” will focus on user pain points, gathering partners across China’s self-driving tour industry to assess trends, discuss innovation, refine products, and launch a grand festival dedicated to self-driving travelers — making the first-ever China Self-Driving Day a reality —
On that day, the conference will release the 2015 China Self-Driving Tour Annual Trends, calling on partners across the industry to work together to productize route offerings, allowing users to experience 36 top-tier routes throughout the year — with participation from hundreds of millions of users!
On that day, the conference will bring together executives from the automotive, tourism, internet, entertainment, finance, media, and marketing sectors both in China and abroad to exchange forward-thinking ideas, trend insights, product experiences, and investment and marketing opportunities, aiming to co-create and share value — industry elite sharing!
On that day, the conference will present the industry’s “Oscar” awards to the designers and managers of the 36 routes selected in the 2014 China Self-Driving Tour Route Awards, unveiling new trends and experiences in China’s self-driving tours for 2015 — celebrating the highest achievements!
With one month to go before the official conference, confirmed attendees already include a distinguished lineup: Dai Bin, President of the China Tourism Academy; Wu Bihu, Director of the Tourism Research and Planning Center at Peking University; Feng Xuegang, Director of the Tourism Planning and Development Research Center at East China Normal University — all leading tourism academics who will offer insights and strategic perspectives; Duan Yueqing, Director of the Yunnan Provincial Tourism Development Commission, will attend in his capacity as head of Yunnan tourism, sharing how collaboration with the China Self-Driving Tour Route Awards has advanced Yunnan’s goal of becoming a strong tourism province and connected with premium resources in China’s self-driving tour industry; Rong Wenwei, General Manager of the Shanghai International Automobile City; Xia Jun, CEO of Chexiang.com; Zhang Ruiping, Founder and CEO of eHi Car Services; and Wang Xiaofeng, General Manager of Uber Shanghai — automotive industry executives who will discuss how changes in transportation are impacting self-driving tourism; Hong Qinghua, Chairman of Tongyi International Tourism Operation Group; Luo Jun, Co-founder and CEO of Tujia.com; Liu Chenjun, President of Wyndham Hotel Group China; Zhang Pinghe, Founder of WorldYong.com; Zhou Tong, Co-founder and Vice President of Qyer.com — tourism industry practitioners who will review self-driving tour products and experiences; Jiang Nanchun, Founder and CEO of Focus Media; Wu Sheng, Co-founder of Logic Thinking; Wei Wuhui, Lecturer at Shanghai Jiao Tong University’s School of Media and Design — marketing experts who will delve into tourism marketing in the mobile internet era...
On March 6 at the Shanghai International Fashion Center, the 2015 China Self-Driving Tour Conference is not just a closed-door summit packed with industry leaders and limited to 316 seats, but also an open event for public participation: in the all-day open outdoor area, you can mail a commemorative first-day cover for the birth of China Self-Driving Day, sample a piece of Zentis Austrian chocolate, rent an electric vehicle from Anting — the Shanghai International Automobile City — for a spin, and try out outdoor gear designed specifically for self-driving tours from Australia... Even more exciting, last year Tesla made its Shanghai debut at the self-driving tour conference; which cutting-edge “super car” will make an appearance this year?
If you are a self-driving tour professional, a media representative, or an expert focused on analyzing the self-driving tour market, welcome to register now via the official conference website (www.36lu.org). Let’s participate, share, achieve, and embrace a bright future for China’s self-driving tours together...
Partners:
Organizer: Aijia Media
Honorary Support: Yunnan Provincial Tourism Development Commission
Co-organizers of the Forum: Anting - Shanghai International Automobile City, Pinchain Travel, Autolab
Think Tank Support: Yunnan Tourism Planning Institute & Kunming Branch of China Tourism Academy, iResearch
Exclusive Online Travel Partner: Lvmama Travel
Official Vehicle Provider: eHi Car Services
Conference Partners: 114, Focus Media, Zhicheng Media, Chexiang.com, Tujia, Colorful Yunnan, Aotu Shared Car Rental, Uber
Official Gifts: Ausroad, Zentis
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