HowToTrip News: The 2015 (6th) China Footwear & Apparel Industry E-commerce Summit and the 1st Industrial E-commerce Conference will be held in Quanzhou from April 17 to 18. This event, which has a significant impact on the development of the vertical e-commerce industry, becomes a highlight in the fields of internet and business economy in the recent period for the City of East Asian Culture.


Themed around "Industry · E-commerce · Integration," this edition extends its focus to the Industrial E-commerce Conference, aiming to showcase how new e-commerce trends are transforming traditional industries in manufacturing cities under evolving business and lifestyle environments, as well as the corresponding awareness and evolution of individuals and industrial chains. To this end, the 2015 (6th) China Footwear & Apparel Industry E-commerce Summit and the 1st Industrial E-commerce Conference have specially introduced four innovative features:
Format — Continuous Sharing, Festival-like Venue
This year, the summit offers richer content than ever before. The multi-track forum spanning two days means a larger lineup of speakers, and with the main venue during the day on the first day, the secret exchange session in the evening, and five sub-venues on the second day, you can choose sessions that offer more valuable insights.
Content — Real-world Case Studies and Trend Dialogues
The boundaries of e-commerce continue to expand, and those innovations that bring the future closer and transform our lifestyles are quietly happening all around us. This year’s summit focuses more on practical insights beyond theory, aiming to unleash the powerful energy of real-world application through the resonance of case studies and dialogues shared by top experts who truly understand the trends.
Themes — Focused Directions with Extended Sessions
Unlike traditional e-commerce conferences that only touch the surface, this summit zeroes in on current e-commerce trends, delving into in-depth discussions on supply chain development, mobile entry points for traditional enterprises, and the focus areas of cross-border e-commerce. It also features dedicated sessions for vertical categories where e-commerce thrives—such as footwear & apparel, food & tea, and home & bathroom products—to guide more traditional industries along their e-commerce transformation journeys, using the growth momentum of footwear & apparel e-commerce as a catalyst.
Experience — Fun at the Event, Solutions to Take Home
This conference emphasizes participant engagement. Throughout the summit, attendees will not only have fun but also enjoy an exciting experience. Moreover, we want companies to come with questions and leave with actionable solutions. That’s why the summit introduces, for the first time, an expert Q&A session for e-commerce operators, aiming to create an immersive and interactive experience for all participants.
Over 2,500 notable guests will attend this summit, including well-known e-commerce entrepreneurs, platform and service providers, and leaders of footwear & apparel e-commerce companies. We sincerely invite you to join the “2015 (6th) China Footwear & Apparel Industry E-commerce Summit,” share the visionary insights of industry elites with us, and look forward to meeting you in Quanzhou.