In 2014, Tianjin Happy Valley delivered its first full year of successful operations, earning unanimous praise and positive feedback from visitors across Tianjin and neighboring areas. In 2015, Tianjin Happy Valley continues to provide guests with extraordinary amusement rides and spectacular audiovisual performances, keeping the joy in full bloom.
Research shows that residents of Tianjin have strong willingness and ability to spend on tourism, yet the city previously lacked a large-scale theme park. Tianjin Happy Valley, with its first-class management and services, diverse amusement facilities, and exciting performances, has filled this gap in Tianjin’s tourism market, greatly satisfying the travel, vacation, and leisure needs of residents in Tianjin and nearby cities. Leveraging the locational advantages of Dongli Lake and fully aligning with the functional positioning of the area, Tianjin Happy Valley is committed to becoming a vibrant city landmark for Tianjin.
Looking ahead, Tianjin Happy Valley will fully implement the development strategy of “OCT Tianjin – a modern service industry developer and operator centered on culture and led by tourism.” It aims to build an industrial cluster encompassing cultural tourism, cultural performances, cultural technology, cultural arts, cultural festivals, and culturally themed hotels. The goal is to construct a large-scale, high-quality, modern urban tourism complex that matches Tianjin’s status as a central city in the Bohai Rim region and stands as the largest of its kind in North China. This initiative not only aligns with the national push to develop the cultural industry but also supports Tianjin’s objective of accelerating the growth of a distinctive, international, modern, livable, tourist-friendly, and tourism-strong city, as well as establishing it as a top international travel destination. Tianjin Happy Valley will be rooted in Tianjin, serve Beijing, and cover the North China region, driving the accelerated development of Tianjin’s tourism and cultural industries and achieving a qualitative leap in the modern service sector across the Bohai Rim area.