Hangzhou, April 27, 2015 /PRNewswire/ -- Recently, the 3rd annual FlyerTalk Travel Awards 2015, jointly organized by Civil Aviation Resources Network, Civil Aviation Management Magazine, and FlyerTalk Travel Network, was held in Shanghai. New Century Hotels & Resorts was invited to attend and awarded the title of “Most Popular Business Hotel Brand in Greater China Among Frequent Travelers.”
The awards ceremony announced and presented over 30 business travel awards, including Best Airline, Best Airline Frequent Flyer Program, Best Hotel of the Year, Best Platinum Credit Card, and Best Business Travel Service. All these awards were selected through votes by nearly 110,000 members of FlyerTalk Travel Network. Through the evaluation and presentation of these awards, the opinions and feedback of FlyerTalk’s elite frequent traveler members on business travel services were showcased, providing valuable references for airlines, hotels, and financial service providers when formulating future service strategies and content.
In recent years, New Century Hotels & Resorts has placed great emphasis on member development, striving to provide personalized services and targeted marketing promotions for different members. By upgrading and optimizing mobile communication tools such as the New Century Hotels & Resorts wireless official website, the “New Century Business Club” mobile app, and WeChat official accounts, the group promotes transparency in member account management, convenience in points management, and smarter, more diverse member benefits, thereby further enhancing member loyalty and brand recognition.
According to a New Century Hotels & Resorts membership official, as of April 2015, the New Century Business Club has over 2.1 million members. As a member of the New Century Business Club and also a member of a partner airline, one can enjoy exclusive member discounts and premium privileges while also earning airline miles. New Century Business Club points can be redeemed for hotel rooms, dining, airline miles, and premium gifts. The club is also set to launch a dining enhancement plan focused on members’ dining experiences, providing more value-added services for an increasing number of members.
This event brought together industry executives from frequent flyer programs of hotels, airlines, and credit card companies to discuss and exchange insights on the future development directions of the hotel, aviation, and financial service industries.