On May 30, the “Ride Now Thousand-Car Self-Drive Tour to Mingyue Mountain,” organized by Ride Now Technology Co., Ltd. (hereinafter referred to as “Ride Now”) and hosted by the People’s Government of Yichun City, Jiangxi Province, attracted nearly a thousand car owners with “Xiang A” license plates from Changsha, setting the Guinness World Record (Shanghai Great World) for the “largest same-city cross-province self-drive tour.” The lively and well-organized self-drive event ignited self-driving tourism in Yichun, kicking off the grand opening of the 9th Moon Culture Tourism Festival “China Yichun · Mingyue Mountain,” and solidifying the foundation for Ride Now’s destination marketing business.
The event received positive feedback and praise from both the tourism industry and visitors. With the continuous evolution of the national tourism landscape, self-drive tours have become the mainstream choice for travelers. By orchestrating this event for Mingyue Mountain Scenic Area, Ride Now seized the moment, strategically leveraging a large-scale self-drive tour to tap into the medium- and short-distance tourist market, energizing the scenic area’s visitor traffic. At the same time, it collaborated with other renowned provincial scenic spots to develop the self-drive tourism market, enriching travel route products and capturing potential customer bases, thereby laying a foundation for the long-term and stable growth of Mingyue Mountain tourism.
The event was guided by the Jiangxi Provincial Tourism Development Commission and the Hunan Provincial Tourism Bureau, sponsored under the name of Ride Now Technology Co., Ltd., and jointly organized by the Mingyue Mountain Hot Spring Scenic Area Management Committee of Yichun, Yichun Mingyue Mountain Tourism Marketing Company, and Hunan Xiangfeng Tiandi Cultural Communication Co., Ltd. The Yichun Municipal Tourism Bureau, Yichun Public Security Bureau, and Yichun Traffic Police Detachment provided strong support and safeguards.
Ride Now Technology Co., Ltd., formerly known as Jiangsu Wutai Information Technology Co., Ltd., is a high-tech enterprise focused on cloud computing, the Internet of Things, big data, and mobile internet, with smart tourism as its core business. It is also the first O2O travel e-commerce service platform company in China. Combining offline experience stores, it specializes in the overall planning, technology R&D, construction, operation of smart tourism, and integrated marketing services for destinations.