A brand-new way of outdoor travel – "Granfondo"
In today’s world where self-driving tours are all the rage, more and more of us head to scenic spots in groups during holidays, only to find the experiences are so monotonous. In this era that celebrates individuality, isn’t such travel a bit dull?
On a broader level, given the reality of smog and pollution that we’re all deeply affected by, each of us has a responsibility and duty to protect the environment around us. As a result, low-carbon travel, clean energy, and advocating green environmentalism have become a trend, a vanguard, and an attitude.
As a result, healthy activities such as cycling and hiking have gradually gained popularity. Against this backdrop, "Granfondo" – a brand-new innovative model that perfectly combines in-depth travel with fitness, and custom entertainment with mass sports – was born.
"Granfondo" comes from the Italian word "Granfondo", which originally means "a long distance" or "a great perseverance." It has always been the exclusive term for long-distance cycling events, the marathon of the cycling world. As a competition, the "Granfondo" cycling race emphasizes challenge, or more precisely, the challenge each rider poses to themselves.
Today, as an event innovatively introduced to China by Shanghai Olympian Sports, "Granfondo" is no longer just a simple race. More importantly, it aims to create an ecosystem based on sports and tourism through this event format. It showcases more and better tourism resources through deeper exploration methods, bringing a healthier leisure style in the form of sports and entertainment.
Do you want to understand the true meaning of "Granfondo"? Join us on a journey to free your soul.
From July 17–18, 2015, Škoda HREOS Huangshan "Granfondo" kicked off amid cool, refreshing air. This is a brand-new experience of "Granfondo". The traditional race is still here, but for all participants, gear and ability are not the most important factors. With the deliberately lowered entry barrier, the event brings more participation and fun.
We urbanites are used to competition, and its absence can even feel a bit unfamiliar. But at "Granfondo", fun-filled competition allows every participant to gain something – perhaps winning the race, perhaps winning over oneself, but more often, winning happiness or even love. This entertaining form of competition lets city dwellers engage, earn recognition, feel fulfilled, socialize, forget their busyness, troubles, and loneliness. Isn’t this the release of the soul we’re all looking for?
Beyond the race, "Granfondo" focuses more on the in-depth discovery and exploration of quality tourism resources. Traditional travel by car may cause you to miss many sights along the way, while walking can be tiring. The joy of "Granfondo" lies in the fact that someone has already designed the most beautiful route for you. All you need is a bicycle and a calm, ordinary heart to savor the journey, stopping anywhere that strikes you as beautiful, allowing your soul to relax to the fullest. Along the way, you’ll discover many beauties you usually overlook, and you’ll be more inclined to explore the hidden mysteries of the scenic areas. Isn’t this a kind of spirit? Then, when you’re ready to continue your journey, you’ll find many companions around you, traveling together, sharing joy. Isn’t this the true meaning of travel?
Come on, let’s "Granfondo" together！