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Tianyu Honglin Teams Up with Muleke Outdoor to Make a Strong Debut at the Asia Outdoor Show

Published: 2026-09-25 👁 100 views
Last updated 2026-09-25 — On the first day of the Asia Outdoor Products Exhibition on July 23, the launch event for Tianyu Honglin’s latest product—the magnesium metal fuel cell—and its naming campaign were held concurrently. Mr. Seong Dong-soo, Representative Director of Korea’s Honglin Metal-Air Fuel Cell Co., Ltd., the international partner of Tianyu Honglin, delivered a speech at the press conference; Mr. Wang Deqing, General Manager of Tianyu Honglin...
On the first day of the Asia Outdoor Products Exhibition on July 23, the launch event for Tianyu Honglin’s latest product—the magnesium metal fuel cell—and its naming campaign were held concurrently. Mr. Seong Dong-soo, Representative Director of Korea’s Honglin Metal-Air Fuel Cell Co., Ltd., the international partner of Tianyu Honglin, delivered a speech; Mr. Wang Deqing, General Manager of Tianyu Honglin, introduced the product and its technical background, and gave a live demonstration of its operation, allowing attendees to gain a more concrete understanding of this cutting-edge technological product.

What is a magnesium metal fuel cell? According to Mr. Wang Deqing, General Manager of Tianyu Honglin, it is a high-tech product that can generate electricity for extended periods simply by using water (even seawater or urine) and salt to make a saline solution. As one of the current global R&D hotspots in cutting-edge technology, metal-air fuel cells have seen collaboration among several world-leading R&D companies and enterprises in extensive fields such as electric vehicles, UPS backup power, and military mobile power supplies. However, none have yet reached large-scale market commercialization. Tianyu Honglin has applied this advanced technology to the field of small portable outdoor power sources, providing electricity for small electronic devices such as mobile phones, walkie-talkies, and digital cameras, as well as offering lighting and red flash signals for emergencies. It is the world’s first market-ready product: a 5W/10W magnesium metal air fuel cell (hereinafter referred to as the “magnesium-air battery”), ensuring you’ll never have to worry about power issues during your outdoor adventures. It is a green energy battery that is compact in size but large in capacity. The term “magnesium-air battery” is the abbreviated academic name for this high-tech new product. Since an official, concise, catchy, and industry-recognized product name has not yet been established, Tianyu Honglin officially announced at this press conference the launch of a naming campaign from 9:00 AM on August 3, 2015, to 5:00 PM on August 17, 2015. Through this meaningful and engaging activity, the company hopes that outdoor sports enthusiasts will gain a deeper and more comprehensive understanding of this new outdoor gear and help come up with a stylish, popular, and widely accepted product name.

Mr. Wang Deqing, General Manager of Tianyu Honglin, explains the product In addition, Tianyu Honglin will also initiate a comprehensive offline promotion partnership with Loker (骡客), a popular outdoor social app that provides an exclusive platform for outdoor enthusiasts and helps promote the spirit and attitude of outdoor living. Tianyu Honglin and Loker plan to conduct promotional activities in different provinces each month, targeting various types of outdoor crowds, with the goal of enabling top-tier outdoor clubs, guides, and influencers who can truly maximize the use of the product to experience it firsthand. For specific event details, please stay tuned to the official WeChat, Weibo, and mobile app platforms of both Loker and Tianyu Honglin.

Features of the Magnesium-Air Battery: True Anytime, Anywhere Power Supply! As long as you have a water source (even seawater or urine) and salt to create a simple saline solution, you can generate electricity for extended periods. Unlike lithium power banks, which are secondary power sources requiring an existing power supply to function and offer limited capacity—making them inadequate for long treks and other extended outdoor activities—the magnesium metal air fuel cell serves as a backup power source that requires no charging. Its energy comes from the magnesium metal cathode plate. Once the magnesium plate is depleted after prolonged use, it can be easily replaced along with the saline solution to continue providing long-lasting power. Additionally, the magnesium-air battery has a wide operating temperature range: -30°C to 80°C, truly ensuring power availability anytime, anywhere during outdoor activities. Makes Outdoor Activities Easier! Taking the 5W magnesium-air battery as an example, it weighs less than 300 grams and measures just 105mm x 60mm x 100mm, yet it has a capacity of 60Wh—enough to fully charge 10 regular mobile phones. If used to power a 1W light, it can operate continuously for 60 hours. Compared to solar panel power systems, the magnesium-air battery offers clear advantages in weight, volume, and energy conversion efficiency. Due to its power generation principle and structure, the magnesium-air battery has unique safety features. It poses no danger even under high temperatures, collisions, or even gunfire or explosions. Therefore, it can be checked in or carried on board airplanes with great convenience. The magnesium-air battery is also a green clean energy source, producing no carbon dioxide or other harmful emissions. The magnesium oxide reaction product generated from the electrochemical reaction is a light metal that does not contaminate soil and complies with international testing standards such as RoHS. Widely Used in Extreme Environments! The magnesium-air battery is currently being widely used around the world in various disaster emergency, relief, and rescue scenarios. In situations where all power is lost, a backup magnesium-air battery and a bottle of saline solution could save a precious life. Japan, a country frequently hit by natural disasters such as earthquakes and tsunamis, has designated the magnesium-air battery as essential emergency equipment for households and businesses. Canada has also developed magnesium-air battery-powered emergency traffic signal lights to ensure continuous power supply in case of power system failures during blizzards. China’s Dalian Institute of the Chinese Academy of Sciences has also introduced a conceptual magnesium-air battery product, which was provided for trial use during the 2008 Wenchuan earthquake and more recently during the Nepal earthquake.

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