“Needless to say, even today in the skiing community, no matter how seasoned the ‘skier,’ everyone pays sufficientattention.” Recently, Long Feiyu, one of the founders of Ski Helper, said in an interview with reporters regarding skiing safety.
He mentioned that during every peak skiing season, skiing accidents caused by a lack of safety awareness frequently occur — some resulting in mere embarrassment, others in fractures or even life-threatening injuries. To address this, since its launch, Ski Helper has consistently advocated for enhanced safety measures and rescue efforts in skiing. In addition to developing many practical safety-related features on its online “Ski Helper” app and publishing a wealth of safety knowledge in relevant sections, it recently assisted the domestic skiwear design and production brand “Minus Two Degrees” in hosting the launch event for China’s first ski protection suit made withPORON XRD material.
Compared to online operations, the offline Free Zone Ski Equipment chain stores, as the frontline for customers’ tangible safety experiences, share the same safety philosophy as the online “Ski Helper.” On its way to dominating the freestyle snowboarding equipment market, every skiing-related product sold at Free Zone Ski Equipment chain stores prioritizes safety performance. Seemingly to make up for the limitations of online activities, after several efforts, Free Zone Ski Equipment chain stores finally secured the exclusive domestic agency for the “Ski Extreme Tracker,” a device equipped with multiple functions such as 100-hour battery life, free domestic data usage, real-time track sharing, precise location positioning, permanent log saving, multi-platform monitoring, and one-touch SOS based on personal information broadcasting. “The most dangerous thing in skiing is collision, and the most troublesome is rescue!” said Long Feiyu.
Although industry peers are making efforts to reduce the accident rate in skiing to levels even lower than that of car accidents, skiing accidents have not been completely eliminated. On one hand, not many people understand skiing, and there are still many ‘newbies’ who have not received any professional training. A lack of safety awareness leads to mistakes and accidents, which is precisely the area where “Ski Helper” is focusing its efforts. “‘Ski Helper’ will do its utmost to promote skiing to the public and help them evolve from beginners to experts,” said Long Feiyu. On the other hand, regarding the improvement of protective measures, Long Feiyu told reporters, “With the advancement of science and technology, safety protection can be said to be getting more and more meticulous. Given the current accident rate, which is already lower than that of car accidents, skiing in the future may achieve zero injuries. Free Zone will also keep up with global trends and provide the latest and most advanced skiing safety protection products to every skiing enthusiast in China.”