The press conference for China's first IMAX theatrical film in the outdoor adventure genre, "Seventy-Seven Days," was successfully held at 1:00 PM on February 26, 2016, at the China National Convention Center.
Discussions were held on topics such as the promotional and distribution model of "Seventy-Seven Days," trends in outdoor cinema, the impact and value of the crowdfunding campaign by Dream Producers for the film, and the support provided by brand sponsors.
