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【Committed to the Environment – WE ARE VAUDE】VAUDE teams up with Pure Water Birds to launch a Leave No Trace outdoor environmental protection campaign in the mountains...

Published: 2026-09-24 👁 100 views
Last updated 2026-09-24 — VAUDE’s brand philosophy is rooted in mountain sports, driven by the passion experienced during climbs and the serenity felt at summits. Without mountains, there would be no VAUDE today—mountains are the foundation and symbolic spirit of the VAUDE brand.

The12rdVAUDEPure Water Birds Large-Scale Public Environmental Protection Campaign

 

3200people, for12consecutive……

years, have collected trash at an altitude of3767meters on Mount Taibai, removing over4tons

and burying or incinerating several tons of waste

They also collected discarded beverage bottles25000and more,

helping protect the beautiful Qinling Mountains

and the source of the Heihe River, Xi’an’s water supply.

The campaign has influenced over100ten thousand outdoor enthusiasts nationwide to care for the environment.

2016The12thVAUDEPure Water Birds Large-Scale Public Environmental Protection Campaign

looks forward to your participation.

 

【Organizers】

China Pure Water Birds Public Environmental Protection Federation

China Qinling Ecological Environment Protection Management Committee

Taibai Mountain National Forest Park

Xi’an Outdoor Sports Association

Zhouzhi County Tourism Bureau

【Co-organizers】

Green Ant Outdoor Gear

Deep Experience Club

Ice Rock Adventure Travel

【Strategic Cooperation】

German Eco-Honor BrandVAUDE


【Activity Content】

Promotion(LTN)of environmentally friendly mountaineering concepts to influence more people

Environmental protection mountaineering, trash cleanup in Qinling Taibai Mountain

【Activity Time】2016Year5Month28Day

【Number of Participants】200People

【Activity Route】

Qinling Taibai Mountain Crossing (4Days)

Xi'anHetaopingDudumenLaomiaoziPaomaliangDayihaiziTangyuXi'an

Qinling Aoshan Crossing (3Days)

Xi'anTangkou→2900CampsiteBonsai Garden CampsiteNavigation frameAotou→23KilometersXi'an

Qinling Aotai Traverse (5Days)

Xi'an→23KilometersNavigation frameShuiwoziFeinliangXiaoshiheDashihéDongyuanDongpao Ma LiangDayehaiXiabansiTangyu Scenic AreaXi'an

[Itinerary]Coming soon

[Activity Registration]Coming soon

[Public Welfare Hotline]13309288801


With the development of outdoor sports and independent travel in recent years, a large number of enthusiasts have been drawn into nature. As a result, environmental issues in outdoor areas have become increasingly prominent, posing a serious threat to the fragile ecological environment: vegetation has been damaged, animals have migrated over wide areas, pollution is severe, litter is everywhere, and the water quality of many sources has deteriorated.……Trash can be picked up after being thrown away, but once the environment is damaged, it is very difficult to restore.

 

As outdoor sports enthusiasts who love nature and the landscape, we should do our utmost to raise social awareness of environmental protection and natural ecology through our own actions, and foster a sense of healthy, eco-friendly, and green travel among people. Protect nature and treat it kindly. Let our Qinling Mountains become cleaner and more beautiful, let our lives become healthier and happier, and encourage more people to participate in environmental protection and national fitness activities, providing a rich, colorful, and even more beautiful environment for future generations.

[Common Garbage Natural Degradation Times]

Paper: 3―4Months  

Glass bottles: 4000years  

Tin cans (aerosol cans, food cans): 10years  

Plastic: 100―200years  

Cigarette butts: 1―5years  

Nylon fabric: 30―40years  

Pull-tab cans: 80―100years  

Leather: 50years  

Orange peels: 2years  

Wool fabric 1―5years 


The "Water-Purifying Bird" refers to a small bird living by the shores of Er'ye Sea and Da'ye Sea in the Qinling Mountains. It has a black back, a red belly, a red tail, and a white head. Its scientific name is the White-capped Water Redstart, but locals call itthe Water-Purifying Child”“or simplythe Water-Purifying Bird.Some even regard it asa divine bird. Legend says it is the incarnation of a beautiful, kind, and pure fairy. By nature, it abhors any impurity and will use its beak and claws to remove leaves, fruit peels, and other debris floating on the lake surface until the water becomes pristine again—only then does it quietly leave.……

Because its behavior aligns with our environmental protection ideals, we have named this campaign after it. The Water-Purifying Bird activity organizes volunteers annually to conduct environmental protection efforts such as garbage collection at the Taibai Mountain, the main peak of the Qinling range.

Protecting the entire natural world and the ecosystem ultimately means protecting humanity itself. Advocating and establishing harmony between humans and nature reflects the greatest virtue of mankind. Let us protect nature together, treat it with care, and allow humans and nature to coexist, thrive, and flourish together.


After more than ten years of perseverance and effort, it has now become a nationally recognized large-scale public welfare and environmental protection campaign acknowledged by government departments and the public media.The Water-Purifying Birdenvironmental volunteers have reached all seventy-two valleys of the Qinling Mountains. It has become a shared spiritual asset for the people of Shaanxi and outdoor enthusiasts across the country, receiving support from more businesses, media, and governments that focus on public welfare and environmental protection. An increasing number of people are joining us and using their own actions to influence those around them to participate in the environmental cause.The Water-Purifying BirdThe spirit of environmental protection will continue to be passed on. Let’s all care for the Earth and pay attention to the environment we rely on for survival!


AboutVAUDE:

VAUDE Rooted in the philosophy of mountain sports as its brand concept, and driven by the passion experienced during climbs and the tranquility felt at the summit. Without mountains, there would be noVAUDEtoday. Mountains are the foundation and theVAUDE brand’s spiritual symbol.

VAUDEAdvocates respect for the environment and nature closely connected to us, and is committed to becoming Europe’s most environmentally friendly outdoor brand. Its mission is to promote “harmonious coexistence between humans and nature,” enabling all outdoor enthusiasts to fully enjoy the joy of living in harmony with nature. In line with this mission, starting from2001 ,VAUDE began implementing Europe’s most stringentBluesign environmental standards, setting goals for the gradual improvement of its entire product range. All production and processing are carried out according to the highest standards of environmental harmony, and this standard has progressively covered the entire product chain.2008InVAUDE , it became the first outdoor brand company in the EU to receiveEMAS certification.2015In11,31,VAUDEit was awarded the German National Sustainability Award, becoming the “2015Most Environmentally Friendly Brand in Germany.” In the future,VAUDE will continue to strengthen its promotion of environmental protection ideals.

2016The12thVAUDEClean Water Bird Large-Scale Public Environmental Protection Action

We sincerely invite you to help promote outdoor environmental initiatives.

Protect the environment and the Qinling Mountains through action.

Enterprises and institutions are welcome to join!

Public welfare cooperation hotline:13309288801

 

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