The “The Asia Ladies 2017 ― Asia Women’s Sports & Fashion Exhibition,” jointly organized by Shenzhen Kastone Sports, Nanjing Ningfei International Exhibition Co., Ltd., and the Shenzhen Mountaineering & Outdoor Sports Association, will be grandly held at the Shenzhen Convention and Exhibition Center from February 24 to 26, 2017. As the only professional exhibition in Asia dedicated to women’s sports and fashion, its first edition will cover an area of over 15,000 square meters.
Leveraging the immense popularity of the China (Shenzhen) Women’s Marathon (with nearly 10,000 participants and over 50,000 female sports enthusiasts) and resources from numerous top domestic and international brands, the exhibition focuses on connecting professional buyers, distributors, and wholesalers specializing in women’s lifestyle and sports fashion. It professionally builds a B2C2B exhibition platform dedicated to women’s products and lifestyle.
Seize the opportunity window to tap into the billion-dollar market
Highlight 3: A series of exciting concurrent events
To enrich the exhibition schedule and ensure all exhibitors and visitors go home with valuable takeaways, the organizers have invited well-known sports industry analysts, renowned media editors, and international sportswear trend consultants to give talks. The activities include: 1) Analysis of future trends in women’s sports products; 2) Release of women’s sports and fashion trends; 3) Matchmaking session between women’s sports brands and department stores; 4) China Women’s Running Groups Conference, among eight other popular themed events, creating a top-tier event in the field of women’s sports and fashion.
Highlight 4: Dual approach – online and offline
To maximize the on-site signing and transaction effectiveness for exhibitors, the exhibition organizers have signed strategic cooperation agreements with multiple e-commerce platforms. This enables exhibitors not only to secure orders on-site but also to benefit from dual revenue streams through promotion by partner e-commerce platforms and offline contract closures, truly creating a high-quality and results-driven promotion platform for women’s sports fashion.