2016Year10Month22Day, the 2016 International Winter Sports (Beijing) Expo, the largest and highest-level professional winter sports forum in China and one with nationwide influence, jointly organized by the Beijing Olympic City Development Promotion Association and the International Data Group (IDG), successfully concluded in Beijing.2016The International Winter Sports (Beijing) Expo, the largest and highest-level professional winter sports forum in China and one with nationwide influence, jointly organized by the Beijing Olympic City Development Promotion Association and the International Data Group (IDG), successfully concluded in Beijing.
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10Month20Day, the Winter Sports Tourism Industry Forum, hosted by Green Trail Network, attracted elites from various sectors of the snow industry to attend. Theythrough the Winter Sports Tourism Industry Forum, thoroughly analyzed the current state of China's ice and snow market and identified a development path suitable for China's ice and snow industry.
Special guests attending this forum included:
Yu Debin, Vice Chairman of the Beijing Municipal Commission of Tourism Development
Juerg
Schimid Director of the Swiss Tourism Board
Dieter
Scharf Representative of the Austrian Tourism Board
Ma Chunye, Assistant President of Wanda Group and General Manager of the Changbai Mountain International Resort
Sun Fiquan Club MedVice President for Greater China
Han Ze, Executive Director of Zuoyu Capital
Benno
Nager Secret Garden (Miyuan) Genting Ski ResortCOO
Lin Xianpeng, Vice Dean of the School of Management at Beijing Sport University and Director of the Ice and Snow Research Center at BSU
Panelists in the high-level dialogue:
Ariane
Ehrat Director of the Tourism Board of St. Moritz
Hansjuerg
Michel Marketing Manager of the Zermatt Cable Car Company
Sun Fiquan Club MedVice President for Greater China
Ma Chunye, Assistant President of Wanda Group and General Manager of the Changbai Mountain International Resort
Zhang Litao, General Manager of the Fulong Ski Resort
The guests shared their insights on the layout of the winter sports ecological industry chain, snow and ice equipment, ski resort construction, all-season ski resort operations, event management, investment and financing in the ice and snow industry, among other topics. They not only provided an in-depth analysis of the current development of the winter sports tourism industry but also offered forward-looking suggestions for the growth of snow and ice sports, contributing to the goal of engaging 300 million people in winter sports.3300 million people in the ice and snow cause.
The successful convening of this Winter Sports Tourism Industry Forum created a communication platform for tourism bureaus, travel agencies, and ski resort operators from around the world. The forum saw a lively atmosphere, with active participation and open sharing of experiences in winter sports tourism management. Through this forum,gave the audience an understanding of the current state of China’s ice and snow market,thus uncovering a development path suitable for Chinese ice and snow enterprises. The winter sports tourism industry embraces a brighter future with a brand-new outlook.
The Winter Expo featured the most cutting-edge virtual reality (VR) technology to offer participants an immersive new virtual skiing experience. A 500 square meter real ice rink was also set up on-site, where multiple skating clubs and performance troupes will present shows such as hockey and figure skating performances, along with thrilling ice hockey matches and ice dragon boat races. In addition, the event will showcase exciting martial arts performances and interactive activities, as well as snow competitions by several youth teams. Winter sports e-commerce, winter sports simulation experience systems, smart sports equipment,APPapplication experiences, and more were also unveiled at the Winter Expo, creating the most spectacular ice and snow interactions.
Beijing 2022 The organizing committee of the 2022 Winter Olympics and Paralympics showcased the charm of the Winter Games on-site
Visitors experienced virtual skiing, feeling the speed and thrill of winter sports
Visitors engaged in interactive skiing experiences
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