Climb to pray for blessings, get fit and delight the heart
“China Sports Lottery”2017National New Year Hiking Fitness Conference
Press conference held in Beijing
2016Year12Month13Day,“China Sports Lottery”2017National New Year Hiking Fitness Conference press conference and coordination meeting held in BeijingLiu Guoyong, Director of the Mass Sports Department of the General Administration of Sport of China and Deputy Secretary-General of the All-China Sports Federation; Wen Wen, Inspector and Deputy Director of the Propaganda Department of the General Administration of Sport of China and Deputy Director of the Propaganda Department of the All-China Sports Federation; Li Zhixin, Director of the Mountaineering Sports Management Center of the General Administration of Sport of China and President of the Chinese Mountaineering Association; Yang Haibin, Deputy Director of the Beijing Municipal Bureau of Sports; Mao Zhengcai, Vice Mayor of Jiangshan Municipal People's Government of Zhejiang Provinceattended the meeting. At the event, Li Zhixin, on behalf of the All-China Sports Federation, announced the overall activity plan for the2017year’s National New Year Hiking Fitness Conference. Yang Haibin and Mao Zhengcai introduced the preparation status of the northern and southern central main venues respectively.
New Year’s climb to bid farewell to the old and welcome the new
Climbing high and looking far is a tradition for Chinese people to welcome the New Year, symbolizing good health, career development, and a happy life in the coming year.2017is the22th consecutive year that the National New Year Hiking Fitness Conference has been held. Many hiking enthusiasts have made it an annual must-do since1996. This event is not only a national fitness activity for hiking and outdoor sports enthusiasts at the start of the year but has also become an essential part of many people’s New Year celebrations.
A new year brings new hopes—may everyone take a step higher. To fully implement the spirit of the 18th National Congress of the Communist Party of China, the Third, Fourth, Fifth, and Sixth Plenary Sessions of the 18th CPC Central Committee, as well as the speeches of General Secretary Xi Jinping regarding health and sports work, and to thoroughly implement the "“Healthy China2030”Outline" and the new cycle "National Fitness Program," organizing the traditional event of the ", organize“China Sports Lottery”National New Year Hiking Fitness Conference" has become one of the important platforms for promoting national fitness, developing the sports and leisure industry, and leading a healthy lifestyle in China. It also reflects the public welfare image of the China Sports Lottery—“funded by the people, used for the people”—and has a positive impact on fostering a favorable social atmosphere for nationwide support of the2022Beijing Winter Olympics and the2022Hangzhou Asian Games.
National fitness, together with the sports lottery. Since2006Since“Public Trust, Joy, and Health”The China Sports Lottery has, for the12consecutive year, fully supported this event, expanding the New Year’s Climbing Fitness Activity from Beijing across the nation — from the Great Wall to the farthest reaches of the country. With an increasingly broad participant base and growing social impact, this iconic New Year public fitness event has become even more charitable and exemplary.Nationwide synchronized climbing for allFitness brings joy to the heart
Leveraging the opportunities presented by the Beijing Winter Olympics and the Hangzhou Asian Games, this event has established southern and northern central main venues in Jiangshan, Zhejiang, and Badaling, Beijing, respectively. It also features7regional main venues across the Northeast, North China, East China, South China, Central China, Southwest, and Northwest, along with22provincial-level main venues in each of the other provincial administrative units. At the same time, cities and counties with the capacity are encouraged to hold simultaneous events. The total number of event locations is expected to exceed one hundred, achieving full coverage of31all provinces, autonomous regions, and municipalities nationwide. Each host location will organize2000-5000climbing and fitness enthusiasts, with the national participation total approaching one million. To enhance the experience for participants, each locality will develop a diverse range of professional competitions and mass fitness performance activities tailored to local characteristics and fitness trends. With millions of people across the country climbing together in a grand, festive atmosphere, the scale and participation of this event will set a new record for national fitness activities and will gradually realize the goal of“making climbing a New Year tradition and fitness a way of life for all.”The objectives of the activity.
Tocreate“a festive atmosphere of “New Year, New Aspirations, Everyone Climbing Higher,” as millions welcome the New Year through climbing,”the promotional campaign for this event combines traditional and new media. On the day of the event, CCTV’s Sports Channel will broadcast live from the Zhejiang main venue, including segments showcasing activities at various regional venues representing different parts of the country. Additionally, through print, online, and mobile platforms, the event will be promoted in advance, covered live, and interacted with both online and offline. Via comprehensive media channels, the grand occasion of New Year’s climbing activities across the country will be promptly shared with the public, engaging fitness enthusiasts and attracting more participants to join this traditional fitness activity in innovative ways.
This event is organized by the All-China Sports Federation, and co-hosted by the Climbing Sports Management Center of the General Administration of Sport of China, the Sports Lottery Management Center of the General Administration of Sport of China, sports bureaus and sports federations of all provinces (autonomous regions and municipalities), the Chinese Mountaineering Association, with overall operation managed by Beijing Shizhi Sports.
Chinese Mountaineering Association
2016Year12Month13Day