On February 15, the most anticipated event in the outdoor community—the 13th Asia Outdoor Trade Show (ISPO BEIJING 2017)—will kick off as scheduled at the China National Convention Center in Beijing. Over the course of this four-day exhibition, numerous outdoor brands will gather here, and the renowned French century-old outdoor brand CIMALP (Ximalatu) will also make another stunning appearance at the show.
With China successfully winning the bid to host the 2022 Winter Olympics, the winter sports market in China is bound to experience explosive growth. Leveraging its long history of designing and manufacturing skiwear and mountaineering apparel, CIMALP (Ximalatu) has specially launched a series of skiwear gear tailored to China’s winter sports scene, which will be showcased in a concentrated display at this exhibition.
