2017Year2Month15Day,ISPO BEIJING
2017――the 13th Asia Outdoor Trade Show & Expo was held atBeijingNational Convention Center,where outdoorproduct fans andoutdoor sportsenthusiasts were enjoying this outdoor feast.ISPO BEIJINGIt is one of the most important professional trade fairs in the sports and fashion industry in the Asia-Pacific region, and since its first edition in2005, its influence has expanded across the entire Asia-Pacific region.
The Helong Group is a century-old enterprise with a history of109years. It is the most globally distributed top-tier down supplier and enjoys a high reputation in the international market, especially in Japan, holding a core market share.
Chairman Chen stated that old business concepts are no longer suited to current social development. Only by integrating resources and actively innovating can progress be made, enabling changes for more apparel manufacturers. Changing the business model is essential for continuous development, and the Helong Group is also constantly evolving to provide down fabric solutions for more service-oriented manufacturers.
For the Helong Group, participating inISPO BEIJINGfor the first time provided an opportunity to exchange and learn with more domestic outdoor down producers. For the2017domestic market, the Helong Group also hopes to further strengthen its promotion in the outdoor sector, allowing more people to learn about Helong products and to foster further collaborations.
At thisISPO BEIJING ISPO event, the Helong Group introduced three new fabrics:
ComfortMAX Direct Face Extreme Dry-Down
a naturally blended down with superior moisture-wicking and breathable properties, ComfortMAXis a hybrid fill of down and coconut fiber — a chemical-free quick-drying down. Using patented technology 37.5TM Technology, it successfully blends down with coconut fiber to create a material with superior quick-drying performance compared to regular down, drying significantly faster than standard down.40%. Technically, it involves embedding patented active particles into coconut fiber to expand the fiber's surface area, enabling it to effectively absorb and release moisture for superior moisture-wicking and sweat dispersion. This is then perfectly combined with down to create a natural, quick-drying hybrid down. 37.5TM Patented active particles expand the surface area of coconut fibers to effectively absorb and release moisture, achieving moisture-wicking and sweat-dispersing effects. When perfectly combined with down, they create a naturally quick-drying hybrid down material.ComfortMAX After 100 wash tests, the hybrid down still retains its elasticity, quick-drying properties, and warmth, making it suitable for outdoor sportswear such as performance jackets and portable sleeping bags—ideal for all-weather activities while maintaining comfort and dryness.
DOWNTEK After 1000 -minute hydrophobic oscillation test delivers ultra-waterproof down
Innovative waterproof down with the best waterproofing performance DOWNTEKThis waterproof down undergoes special treatment to create strong water resistance, ensuring that moisture maintains its original form rather than spreading across the surface. As a result, during the hydrophobic oscillation test1, it achieves over 1000 minutes of durability, delivering exceptional waterproof performance. It is highly suitable for outdoor gear designed to withstand extreme weather changes, such as insulated sleeping bags and high-performance jackets.
Additionally, for brands with full environmental requirements, another eco-friendly waterproof down option is availableDOWNTEK ZeroPFC. Its treatment process avoids the use of perfluorinated compounds, instead utilizing new technology to give the down surface cationic treatment that creates tension. This prevents moisture from spreading and traps humidity to stop it from being absorbed by the down. After this processing method, the best-performing waterproof down material is developed (Hydrophobic oscillation test400minutes).
THINDOWN Zero down leakage/Highly insulating—the world’s first down fabric
The world’s first down fabricTHINDOWN, which is both down and fabric, can be freely cut and sewn. It is machine washable, hand washable, and dry cleanable, making it easy to care for. Its three-dimensional down cluster structure retains air more efficiently, offering excellent insulation and breathability. The fabric has undergone CLO -value temperature testing2, demonstrating outstanding thermal insulation.THINDOWN
Since it doesn’t require traditional filling methods, it completely solves the problem of down leakage in jackets. Currently, there are4different weight options for the fabric, namely 30g/m2,45g/m2,60g/m2,80g/m2 (. Each roll of fabric is 25-50mlong and 150cm)wide.THINDOWN It is suitable for a wide range of creative and fashionable clothing designs, allowing for combinations with various materials to produce eye-catching garments or products. For example, it can be paired with leather or denim to create slim-fit, functional, warm, and uniquely styled craft or casual jackets.THINDOWN It is also suitable for outdoor clothing and accessories that demand exceptional breathability and maximum warmth, such as boots, scarves, hats, and gloves; functional thermal sportswear; seamless down blankets; and special workwear or gear designed to withstand extreme environments, maximizing heat retention to solve insulation issues.
