In recent years, an increasing number of Chinese tourists have chosen Austria as their top travel destination. The country’s unique natural beauty and rich, vibrant cultural heritage offer unforgettable vacation experiences. Among the most popular destinations for Chinese travelers are Vienna, the world’s music capital and home to the prestigious Vienna State Opera, the Admont Abbey Library — the world’s largest monastery library, Salzburg — the birthplace of musical genius Mozart, Innsbruck — the Capital of the Alps, the ski paradise of Arlberg, and Hallstatt — known as the most beautiful town in the world.
To better showcase Austria’s unique tourism resources to Chinese visitors, it has been reported that the large-scale online interactive event “Vote for the Most Beautiful Austrian Cultural and Natural Destinations in My Heart,” organized by the Austrian National Tourist Office, officially launched today. From July 20 to August 19, the Austrian National Tourist Office will present Austria’s distinctive charm from both the “Austrian Culture” and “Austrian Nature” perspectives. Through official content displays, user-generated uploads, and voting interactions, the campaign will highlight Austria’s diverse tourism offerings. Let Chinese tourists get closer to Austria, understand it, and fall in love with it — experiencing the nation’s rich cultural heritage and breathtaking natural landscapes through its mountains, rivers, cities, and scenic spots.
With broad participation from users, this event will select the most popular [Most Beautiful Austrian Cultural/Natural Destination] among 29 Austrian destinations. Some are steeped in history and captivatingly profound; some are serene and fairytale-like; others boast romantic, picturesque scenery. Whether it’s the grand music capital, the Alpine capital where history meets modernity, or jewel-like lakes of mesmerizing depth, each destination promises delightful surprises, offering Chinese travelers a more diverse range of choices for future trips to Austria.
Additionally, the event invites the public to submit photos, texts, and videos related to Austria. Whether you’ve been to Austria or not, you can share your most exciting moments, tell your most touching stories, and showcase your best photos of Austria. Participants also have the chance to win round-trip economy class air tickets from Beijing/Shanghai to Vienna, courtesy of Austrian Airlines. This grand prize is sure to be the ultimate gift for all Austria enthusiasts.
There are a thousand impressions of Austria, one for every traveler. Everyone has a unique vision of this beautiful country — perhaps the Vienna New Year’s Concert, the smile of Princess Sissi, or the Blue Danube. In short, Austria’s mountains, lakes, palaces, and music each offer a different flavor. Which side of Austria is the most beautiful in the hearts of Chinese travelers? Which destination will claim the title of the most beautiful in their eyes? The enthusiasm and time of users will reveal the answer. Let’s wait and see.
Stay tuned for more event details by following the official Weibo account of the Austrian National Tourist Office @AustrianNationalTouristOffice and its official WeChat account: AustrianBusinessTourism (WeChat ID: austria-travel).
To participate in the game, click here: http://aodili.fangzhoust.net
Note: All images are copyrighted and belong to the Austrian National Tourist Office.