On August 3, the Global Creative Competition for the Tourism Logo and Slogan of Youxian District, Mianyang City, Sichuan Province, organized by the Culture, Radio, Television, News, and Tourism Bureau of Youxian District and hosted by ZBJ.com, has officially commenced. The competition is now in its active submission phase and will close for entries at 00:00 on August 28.


To provide participants with clearer direction during the design process, the organizers have set forth the following requirements, which we encourage everyone to read carefully before designing.
1. Requirements for the Youxian District Tourism Logo Submission:
(1) The logo design should reflect the regional characteristics, historical culture, and the developmental prospects of tourism culture in Youxian District.
(2) The logo should feature an innovative concept, be concise and vivid, carry profound meaning, and be easily recognizable; the color scheme should be harmonious, uplifting, and possess unique creativity and cultural depth, demonstrating strong ideological value, artistic quality, emotional appeal, and a sense of the times.
(3) There are no restrictions on the color scheme of the logo.
(4) The logo must be highly distinguishable, suitable for scaling up or down, and applicable to various background settings and promotional printed materials.
(5) Each logo design submission must be accompanied by a written explanation of the creative concept of at least 100 words.
(6) All submissions must be original works. Any infringement of copyright or intellectual property rights will result in the entrant bearing all legal liabilities and disqualification from prizes.
2. Requirements for the Youxian District Tourism Slogan Submission:
(1) The slogan must be in Chinese, concise, and no more than 20 characters long. (2) It should reflect the unique natural landscapes and historical culture of Youxian District, embody the spirit of the times, and have strong appeal and inspiration for tourism. (3) The slogan should be profound in meaning, aesthetically pleasing, catchy, and memorable, with strong textual impact and attractiveness, making it easy to promote. (4) A complete brand creative explanation is required. Centered around the theme of Youxian District’s tourism and its natural and cultural essence, it should fully express the district’s tourism positioning and image, providing expandable and directional material for the Youxian District tourism brand.
Meanwhile, to encourage participants, the organizers have established multiple major awards for the two categories of this competition. For the tourism logo category, there is one First Prize with a reward of 30,000 RMB, and five Excellence Awards with 2,000 RMB each. For the tourism slogan category, there is one First Prize with a reward of 40,000 RMB, and five Excellence Awards with 2,000 RMB each. In total, the competition offers 12 award spots and a prize pool of 90,000 RMB — surely an attractive sum for many. Now’s the time to let your creativity and talent shine.
It’s worth noting that the Global Creative Competition for the Youxian District Tourism Logo and Slogan has only just begun, leaving ample time for interested participants to prepare. Those wishing to take part can visit the ZBJ.com competition channel and click on the corresponding event page to enter.