These days, the cold wind has arrived, and I’ve wrapped myself up in thick blankets, quietly eating instant noodles, feeling peaceful after all my online shopping sprees. But the fat you gain this autumn and winter will roar back next summer!
For someone like me who usually lacks motivation, stepping out to run on such a chilly, windy day feels like facing the world’s resistance all at once. What you wear and the gear you use for winter running is truly super important!
Some people run fast, others run beautifully!
To slim down into a lightning bolt before next summer, I’m going to become someone who runs both fast and beautifully!
The professional and stylish ISPO Beijing 2018 will be heldfrom January 24–27, 2018,,at the China National Convention Center,opening again. With the latest products and tech trends from over 700 global brands on display, it will show you what gear a true soul runner should have!
Here I’ll give you a little sneak peek — if you want to see more, make sure toclick hereto register online and visit for free!
TheTecnica (TECNICA)running shoes
that perfectly combine speed and cushioning feature the TECNICA TRS Rolling System and Vibram MEGAGRIP all-weather outsole, paired with an EVA ultra-light shock-absorbing midsole, 3D seamless synthetic PU upper, and Otholite breathable cushioning insole. Weighing just 240 grams (size 38 for women), they offer lightweight design, durability, enhanced speed, strong grip, and shock absorption — meeting the needs of trail runners for grip, cushioning, stability, and protection even in harsh conditions.
TheYAKTRAX lightweight running ice spikes
that can be used in temperatures as low as minus 41°C provide excellent traction on icy and snowy surfaces. Thanks to their structure combining wire coils and steel spikes, they offer 360° all-around grip, allowing you to run more naturally and relaxed on snowy or icy roads, just like you would on dry pavement. Keep running, even in the bitter cold.
12L NATHANThe
mobile on-the-go hydration vest, developed under the precise specifications and endurance testing of ultra-running record holder Stephanie Howe and designed specifically for women, features a body-mapped design to fuel your long-distance runs. It comes with a patented 1.8L VAPOR hydration bladder — the optimal capacity for stability. Paired with a scientifically designed load system for a dynamic fit, and thoughtfully arranged pockets for easy access to supplies, it meets all the needs for short and long distances, as well as training and racing.
The BUFF versatile and breathable
Baimo Shengmo headband is both lightweight and warm, perfect for wearing during cold-weather running training. Made from Primaloft fabric — a soft, water-resistant polyester fiber that offers multiple times the warmth of ordinary fibers — it provides excellent breathability and moisture control to maintain a stable body temperature. Featuring seamless knitting technology, edge-finished cutting, elasticity, and recyclable woven fibers.
The TIFOSI top-selling color-changing sports glasses in the U.S.
Automatically changes color based on external light intensity, specially developed for Asians, perfectly fits facial contours to provide enhanced protection. Features high-definition, off-axis optical lenses that eliminate lens distortion, ensuring no dizziness even during extended wear.
GarminA sports payment smartwatch that lets you exercise outdoors without needing your phone.
Supports payment functions, allowing direct payments from the watch—no need to carry your phone while exercising. It features a side-slide touchpad design and dual-display mode, enabling users to adjust orientation based on personal preference. Supports running, cycling, swimming, hiking, golf, paddleboarding, and includes fitness modes such as aerobics, yoga, elliptical training, and stair stepping. Also offers auxiliary features like smart notifications and activity tracking.
Keeps your skin dry at all times MICOCompression sports top
Made from Italian fabric, certified by Italian phlebology, it offers standard compression, lightweight, breathable, and gentle skin-friendly properties. Ventilation holes on the underarms and back provide superior sweat-wicking and breathability, keeping your skin dry and making workouts more comfortable. The chest features a reflective logo for enhanced running safety.
The golden capacity for competition and trainingULTIMATE DIRECTION Trail running vest
Newly designed "Comfort Cinch!" fit technology allows on-demand adjustability for a customized fit, easily adjusted while in motion. Four-way stretch material combined with dissolvable threads offers flexibility and a lighter weight. Redesigned trekking pole attachment points reduce bouncing and snap back into place when not in use. Soft yet stretchable Mono Mesh webbing straps are thin and breathable.
The world’s lightestSHOCK ABSORBER Professional shock-absorbing sports bra
Features a 3D mesh design that stabilizes the chest and reduces breast movement by up to 78%. Its three-layer structure is breathable and lightweight, weighing about the size of a single duck egg (for a 34A cup). Adjustable wide shoulder straps and an open-back clasp design make it easy to put on and take off while reducing shoulder pressure caused by breast movement.
A multifunctional, high-end, and elegant DAQUINI Sports bra
Founded in Budapest, it features elegant, bold classic colors, with only a few premium designs released each year. Crafted with master-level European techniques from secluded workshops in Italy and France, it is a high-end brand tailored for independent, elegant, and resilient modern women.
Molds to the contours of your feet BALEGA Mid-calf running socks
Have you ever worn socks that perfectly fit the curves of your feet without any tightness or constriction? That’s what the Balega VTech arch support system delivers—structured comfort: not too tight, just right. Made in the USA with Drynamix moisture-wicking fibers and a mesh construction for breathability. Hand-linked toe seams provide ultimate seamless comfort. Every pair of Balega socks undergoes manual quality inspection by professionals and is pre-washed.
Co-developed by product engineers, artists, and medical doctorsFEETURES Professional running socks
Designed with physiological structures and striking visual color schemes, using advanced production techniques to combine different fiber materials in varying ratios to reduce the likelihood of blisters. Reinforced cushioning at the toes and heels, available in numerous styles, making it the most professional functional outdoor brand sock in the U.S. and globally.
Say goodbye to stuffiness33,000FTLong-sleeve quick-dry shirt
Made from cationic fabric, it is warm, breathable, elastic, and moisture-wicking with fast drying capabilities. The inner layer features short pile for insulation and energy retention, suitable for running and training in slightly cooler conditions. Keeps you dry and comfortable. The sleeve and thumbhole design combines practicality with aesthetics, allowing unrestricted movement during exercise.
ISPO, deeply rooted in China’s outdoor industry, not only builds a better trade and networking platform for the industry, offering broader business opportunities, but also provides a premier event for all running enthusiasts to showcase their individuality and discover new ideas. ISPO is ready to journey with you.
The ISPO Beijing 2018 online registration system is now live,
Click here or scan the QR code to pre-register for free entry today.