On January 24, Pathfinder held the launch ceremony for its partnership with the National Hiking Conference at the China National Convention Center. The two parties will officially collaborate in 2018, journeying together across mountains, rivers, and seas, trekking through glaciers and perilous terrains, and exploring the paths of stars and the universe—meeting mountains, waters, and themselves along the way. Xue Yun, Deputy Director of the Outdoor Sports Department of the Chinese Mountaineering Association, Wang Baoshun, General Manager of Neo, and Wang Jing, Chairman and President of Pathfinder, attended the ceremony and jointly kicked off the partnership.
▲ "Water Float" Lightweight Hiking T-Shirt
We have provided a variety of technologically innovative hiking product series for the National Hiking Conference. In 2018, we significantly expanded our hiking product line, launching new outerwear, T-shirts, backpacks, and other gear, offering a comprehensive product solution suitable for hiking and trail running scenarios, and creating layered, fashionable, and professional hiking apparel combinations.
Among them, the "Water Float" Lightweight Hiking T-Shirt uses ultra-lightweight technical fabric that is thin, soft, and features three-dimensional cutting to ensure unrestricted movement during exercise. It also incorporates quick-drying functional finishing, providing excellent moisture absorption and quick drying, meeting the needs of various environments such as hiking, trekking, and camping.
In the future, we will combine our respective strengths with the National Hiking Conference, taking the mission of creating a healthy and joyful lifestyle. We aim to encourage the public to actively participate in outdoor sports, getting more people outdoors and helping them fall in love with it.