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China “CHAIN” Made – A Strategic Thematic Event on the Outdoor Industry Supply Chain

Published: 2026-11-08 👁 101 views
Last updated 2026-11-08 — You will see it here for the first time at the 2018 Asia Outdoor Exhibition.
In fact, we have always wanted to do one thing:
Something that originates from the industry but also leads it;
Though launched at the Asia Outdoor Exhibition, its ambitions reach far beyond.

They are currently among the highest-quality upstream supply chain resources in China’s outdoor industry; they include raw materials, fabrics, accessories, design studios, ODMs & OEMs, and more. The creation of any premium outdoor product relies on every single one of these links.

Integrating upstream resources, including ODM & OEM, raw materials, fabrics, accessories, and other enterprise resource integration and allocation –


· Fabrics & Accessories: Resources such as Primaloft, e-button, 3F, YETOM, Fisunlite, RBR, DM, defensor, nowon, vim, CNSS, etc.;
· OEM Exhibiting Enterprises: Dalian Lejin Garment Import & Export Co., Ltd., Beijing Heijing Creative Outdoor Sports Product Design Co., Ltd., etc.;
· Professional OEM Visitors: 3,063 attendees (data from the 2017 Asia Outdoor Exhibition);

2. Led by capable design studios, processing enterprises, and fabric & accessory companies, directly engaging with brand product departments –

· Design Studio Resources: Rico Lee, Wang Ping (brands featured in high-end malls), Zhang Yalun (Continew Workshop), etc.;
· Exhibition Participating Brands: For example, MobiGarden, Nikko, and over 350 apparel brands.

China “CHAIN” Made – Event Introduction
  • China “CHAIN” Made – Premium Exhibition Area

Carefully selected suppliers such as raw material providers, fabric & accessory brands, design studios, and processing enterprises participate in the event. By showcasing their designed or processed finished products in the dedicated area, participating enterprises demonstrate their integrated capabilities in design, material selection, craftsmanship, and processing across all upstream stages.




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