Lafuma allows you to enjoy light outdoor activities, making hiking both fun and relaxing. With a romantic French flair and the mountaineer’s deep connection to nature, as an international brand rooted in outdoor life and blending nature with urban living, Lafuma stands out with its unique fashion designs, printed fabrics, and more fitted, stylish cuts, committed to delivering an adventurous spirit of "no boundaries between city and nature." This colorful hiking event aims to challenge oneself alongside sports enthusiasts, sharing health, unity, and joy. It emphasizes that outdoor activities can be playful and relaxed, calling on more lovers of the outdoors to join in and share the fun.
Colorful Hiking, Scan for Blessings
The Colorful Hiking Festival is organized into teams of ten. Participants complete cooperative challenge tasks — such as an ocean ball basketball game — and after counting the results, receive corresponding colored powder. Teams that complete the task gather to throw their colored powder into the air, then follow their team leader’s flag up the mountain. Upon reaching the summit, they take part in a spring blessing ceremony, tying on red blessing ribbons before heading back down the same route.
Lightweight, Comfortable, and Breathable
Leveraging its professional expertise in outdoor activities and drawing on its rich history, Lafuma offers VIP users a range of benefits, including a gift of its well-reviewed, lightweight, and comfortable quick-dry shirt. Staying cool and wicking moisture is crucial during a hike. The refreshing feel of a quick-dry T-shirt, with its professional sports performance and rapid moisture evaporation, ensures dryness and comfort, making it ideal for light travel occasions like spring hikes.
Unlike traditional outdoor gear with its loose fits and bright colors, Lafuma places greater emphasis on a slim-fit design and gentle, comfortable fabric colors. With a touch of French romanticism in its floral patterns, along with simple yet elegant cuts, Lafuma sets a new standard in outdoor fashion. It makes outdoor activities more appealing to urban youth, encouraging them to embrace light outdoor sports such as hiking, spring outings, and cycling, turning holiday travel into a fashionable urban choice.
Colorful Hiking, Scan for Blessings — head out in the spring breeze for a refreshing hike. As part of Lafuma’s series of "LOHAS World" events, the 2018 Fragrant Hills Colorful Hiking Festival invites outdoor lovers to hike and pray for blessings. With its fun and engaging format, the event attracts more young people, encouraging both professionals and enthusiasts to join together in showcasing the joy and health benefits of sports. Going forward, Lafuma will continue to offer more entertaining activities, inviting VIP users and sports lovers to enjoy the pleasure of movement and embrace "light outdoor, happy travel."