Yannick's Desserts Makes Breakthrough with YTM MRT Station Pickup — Soft Launch for Fresh Milk Rolls
By the MOOK Scenic Spots Editorial Team
Recognizing the therapeutic business potential of desserts, Yannick is expanding its service network by creating smart network ATMs (Yannick Cake Pickup Stations), making it more convenient for consumers to purchase its popular fresh milk rolls.
The YTM Yannick Cake Pickup Station begins trial operations on July 5. (Photo/MOOK Scenic Spots, Zhang Yingying)
The first phase opens at 15 Taipei MRT stations, with the total number of stations across Taiwan increasing to 54 by the end of July, marking not only an innovation in the dessert industry but also offering consumers a brand-new shopping experience.
Yannick Chairman Wu Zong-en attends the YTM unveiling press conference. (Photo/MOOK Scenic Spots, Zhang Yingying)
Using YTM, customers can select and pick up Yannick fresh milk rolls via a touchscreen interface. (Photo/MOOK Scenic Spots, Zhang Yingying)
The first 15 stations are located at the following MRT stops: Shilin, Jiantan, Shuanglian, Zhongshan, NTU Hospital, Taipei Main Station, Nanjing Songjiang, Nanjing Fuxing, Shandao Temple, Zhongxiao Xinsheng, Zhongxiao Fuxing, Zhongxiao Dunhua, National Father Memorial Hall, City Hall, and Zhongshan Junior High School. It is estimated to boost sales momentum by 30%.
Yannick's fresh milk rolls are a long-selling bestseller in Taiwan’s dessert scene. (Photo/MOOK Scenic Spots, Zhang Yingying)
During the first month of trial operations, enjoy a NT$100 discount off the original NT$420 price when purchasing Yannick fresh milk rolls (Hokkaido cheese).
BAKE Hokkaido Cheese Tower Opens Fourth Branch with Popular Launch: Buy Six, Get One Free
》https://www.mook.com.tw/article.php?op=articleinfo&articleid=18033
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