The flagship store of Gion Tsujiri Taipei has opened！Taiwan-exclusive MIT Bananana is now available for limited sale.
Last updated 2026-09-25 — Many friends who love Japanese sweets and mochi would never miss Gion Tsujiri when visiting Japan. Now, Gion Tsujiri has officially established its flagship store in Taipei on July 4th—Up...
Text / Compiled and reported by the editorial department of MOOK Scenic Spots Family Travel Life Network
Gion Tsujiri, beloved by many for its Japanese sweets and mochi and a must-visit in Japan, has already had multiple counters in Taiwan. On July 4th, it officially opened its flagship store in Taipei！The term “wagashi” originates from “kashi,” which refers to fruits or seeds. Gion Tsujiri’s wagashi are born from this tradition. Surrounded by the natural beauty of the four seasons, Japan enjoys an abundance of sweet seasonal fruits. “Wagashi” is the perfect embodiment of the seasonal charm bestowed by nature and everyday Japanese life.
Gion Tsujiri has launched a steamed cake made exclusively in Taiwan, featuring local fruits such as bananas and mangoes as the main flavors, with very delicate and cute packaging. (Photo provided by Gion Tsujiri)
As of 2014, the eighth Gion Tsujiri branch in Taiwan, the “Sōke Gion Tsujiri Taipei Flagship Store,” has officially opened in Zhongshan District. This marks the 25th overseas branch of the Gion Tsujiri Group. The first overseas branch was established in Singapore in 1993, and to this day, it still upholds the consistent belief of “sending the ‘beauty’ and ‘heart’ of Japanese culture to the times and to the world.”
Mr. Okada, Vice President of Gion Tsujiri (center), specially came to Taiwan to officiate the ribbon-cutting ceremony at the opening. (Photography / MOOK Scenic Spots Family Liao Qiyu))
Gion Tsujiri has had multiple counters in Taiwan but is opening its first branch in Taipei, marking its 25th overseas branch. (Photo provided by Gion Tsujiri)
On the opening day, Gion Tsujiri held a fukubukuro (lucky bag) event that attracted a large number of customers.(Photography / MOOK Scenic Spots Family Liao Qiyu))
On the first day of the opening, Gion Tsujiri prepared fukubukuro to share the joy of the opening with customers who visited on day one. (Photography / MOOK Scenic Spots Family Liao Qiyu))
The grand scene of the opening.(Photography / MOOK Scenic Spots Family Liao Qiyu))
The yubeshi cake is also a very popular best-selling item at Gion Tsujiri.(Photography / MOOK Scenic Spots Family Liao Qiyu))
Rokunahōju is made from premium white grapes from Okayama Prefecture. Each grape is used to make one Rokunahōju, fully showcasing the sweet flavor and texture of the fruit. (Photography / MOOK Scenic Spots Family Liao Qiyu))
The flagship store mainly has three floors. The first-floor shop features large glass display cases, showcasing and selling a large quantity of authentic Japanese-imported wagashi, mochi, and desserts. Their exquisitely delicate appearance, coupled with uniquely aesthetic packaging, resembles an art exhibition space.
Heading up to the second floor, you’ll find a rather amusing banana-shaped seat, and the tasting and resting area facing the large window also uses wooden long tables to create an open yet relaxing dining space. Here, you can leisurely sip tea while tasting and selecting Taiwan-exclusive fruit custard steamed cakes. The soft and fluffy steamed cakes are filled with custard sauce made from Taiwan’s representative bananas and mangoes, with each bite releasing the enchanting aroma of the fruits.
The banana-shaped seats on the second floor are quite eye-catching.(Photography / MOOK Scenic Spots Family Zhang Yingying))
The second-floor space has large windows with good natural lighting, creating a gentle and comforting atmosphere. (Photography / MOOK Scenic Spots Family Liao Qiyu))
The wooden long tables showcase the openness and relaxation of the space.(Photography / MOOK Scenic Spots Family Zhang Yingying))
The Taiwan-exclusive steamed cake product, only available in Taiwan—this is the mango flavor. (Photography / MOOK Scenic Spots Family Zhang Yingying)
Unlike other Gion Tsujiri products that all come from Japan, the banana-flavored Taiwan Bananana is entirely MIT (Made in Taiwan), and absolutely not available in Japan. (Photography / MOOK Scenic Spots Family Zhang Yingying)
The third floor is the first overseas production facility established, mainly producing Taiwan-exclusive goods. For this, Gion Tsujiri has assigned a professional master with 10 years of experience in making mochi and holding a Japanese national qualification as a Level 2 Mochi Manufacturing Skills Craftsman to be stationed here. Daily limited manual production includes 1,000 Taiwan-exclusive banana/mango custard steamed cakes each, demonstrating full sincerity to Taiwan and conveying the elegance and deliciousness of wagashi.
Gift boxes of Taiwan Bananana and Taiwan mango-flavored steamed cakes come in various quantities, making them very suitable as souvenirs. (Photography / MOOK Scenic Spots Family Zhang Yingying)
【INFO】
Yuan Jizhaian Taipei Workshop
Address: No. 5, Nanjing West Road, Zhongshan District, Taipei City
Business Hours:
1st Floor: Sunday to Thursday 10:00–21:30, Friday 0??0:00–22:00
2nd Floor: Sunday to Thursday 11:00–20:30, Friday 0??1:00–21:30
Sukiya SUKIYA Beef N<登台开卖Up！
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