LINE’s Brown & Cony team up with LC to launch couple mugs in a adorable convenience store campaign

By MOOK Travel Peichi, compiled and reported
 
Hong Kong’s 7-Eleven has collaborated with well-known cast iron cookware brand Le Creuset and the adorable LINE FRIENDS to launch numerous points-collectible items. After the previously popular Good Friend Bumping Mug for points redemption, they have now introduced the “You Deserve It” Double-Layer Mug. Not only does it feature an adorable design covered in Brown & Cony and Le Creuset’s super-cute imagery, but the mug lid also comes with a Brown & Cony figurine. With a soft pink color scheme as its base, the latest couple mug design has been unveiled.

The newly launched “You Deserve It” Double-Layer Mug features a double-wall design that not only keeps beverages at the right temperature but also makes it easy to hold hot drinks without burning your hands. Paired with a cute and practical Brown & Cony figurine mug plug, it helps prevent spills, showcasing thoughtful design.

Additionally, the most special part of this campaign is that you no longer need to collect points to get the super-cute couple “You Deserve It” Double-Layer Mug. Instead, simply purchase any gift box product worth HK$138 or more to redeem one for free. This allows everyone to get the mug without the hassle of collecting points, making it a great option for recent travelers to Hong Kong.

[Info]
“You Deserve It” Double-Layer Mug
Redemption Period: Starting January 17, 2018
Location: All 7-Eleven stores in Hong Kong
Redemption Method: Purchase any gift box product worth HK$138 or more to redeem one for free.