A new street trend: Spend a leisurely afternoon “replacing tea with alcohol”!

Yeh Kuan-ting, CEO of the Golden Sunmai Group, stated that SUNMAI BAR will host various art exhibitions and club events from time to time in the future, allowing more people to personally experience the excellence of SUNMAI craft beer. (Provided by Golden Sunmai)

In Taiwan, there is less of a cultural tradition of drinking during the daytime. Most people still associate alcohol consumption with social dining or special occasions when they want to relax, relieve stress, or liven up the atmosphere. In fact, in several beer-loving countries such as Germany, Austria, and the Czech Republic, drinking beer is as natural as drinking tea is for locals, and craft beer flavors are also very trendy. Currently, a new street trend of “replacing tea with alcohol” is gradually emerging in Taiwan.

The well-known catering group Golden Sunmai has long been developing craft beer, especially since launching the craft beer brand SUNMAI last year, continually introducing surprising beer flavors that excite every beer enthusiast. To continue this momentum, the first street-side bar was established in December 2017, centered around the core concept of “Drinks and Friends,” allowing consumers to fully enjoy the delightful atmosphere where “beer brings friends together,” and continuously promoting craft beer as part of local Taiwanese life.

Lee Yi-ming, Deputy General Manager of the Brand Business Division at Golden Sunmai Catering Group, invites consumers to visit SUNMAI BAR Anhe Branch anytime to enjoy a moment of craft beer sipping. (Provided by Golden Sunmai)

Located on Anhe Road, “SUNMAI BAR” not only offers popular brews such as the classic Sunmai series, Asia Original series, and seasonal limited editions, but also introduces hidden experimental brews for customers to be the first to taste. Paired with specially prepared chef’s dishes and creative cocktails, it satisfies dual flavor sensations. The new concept of “Come by when you’re free” also conveys the traditional Taiwanese spirit of hospitality, making the Anhe Branch a cozy and approachable relaxation spot in the city. It provides office workers with a space to unwind, recharge, and make friends after work or on weekends, fully enjoying the delightful atmosphere where “beer brings friends together.”

Taipei residents are getting happier by the day. Next time you pass by Anhe Road, why not try sipping a cool, refreshing beer under the afternoon sun? Not only is it relaxing and healing, but it also allows you to savor the rich malt aroma on your palate, bringing a uniquely novel experience.

★ China Times reminds you that excessive drinking is harmful to your health.