
▲ Gogoro’s brand ambassador Jay Chou appears at the event to unveil the ES150. (Photo / Provided by Gogoro Motorcycles)
Consumer Center / Comprehensive Report
Motorcycles are no longer just a means of transport — they can become refined objects of admiration. With the concept of “Born to Transcend,” Gogoro Motorcycles launched the supercar-grade ES150 “Transcend” model in 2014. The model not only highlights the power aesthetics of pure Italian lineage, but also embodies the European automotive craftsmanship behind “supercar-grade” design in every detail. To thank consumers, Gogoro is also offering a special summer early-bird promotion: purchase an ES150 during the summer vacation period (from July 1 to September 30) and receive a high-value aluminum alloy footrest and nitrogen shock absorber package worth thousands of dollars, helping you “transcend” your expectations of motorcycle aesthetics this summer.
As Taiwan’s leading domestic motorcycle brand, Gogoro is constantly innovating and creating a revolutionary wave in the industry. Gogoro points out that the ES150 comes equipped with “supercar-grade” features, including Taiwan’s first patented LED fisheye headlight, which significantly improves nighttime visibility. The new ES150 uses a 4V roller rocker arm fuel injection engine co-designed with Italian experts, greatly enhancing engine performance. It also features lightweight aluminum alloy wheels for improved braking, and when paired with the bike’s under-slung frame design, 35mm-diameter periscope-style front forks, and front and rear disc brake systems, it delivers agile handling in all conditions. These enhancements improve cornering stability and provide riders with an exceptional thrill of speed.

▲ The “supercar-grade” motorcycle ES150. (Photo / Provided by Gogoro Motorcycles)
The ES150 launch event was held at an exhibition venue within Taipei’s Huashan 1914 Creative Park, which houses many classic and iconic vehicles. Brand ambassador Jay Chou also appeared to reveal the ES150. The superstar was captivated by the 12T aluminum alloy large wheels with a five-spoke, ten-claw design. Gogoro General Manager Chung Chieh-lin stated: “Gogoro has always demonstrated the forward-thinking approach of a Made-in-Taiwan brand, using product quality recognized by top European and American manufacturers, along with a distinctive aesthetic vision. Guided by our belief in ‘Born to Transcend,’ we have meticulously crafted each model through continual refinement. We hope consumers across Taiwan will join us in experiencing the captivating charm of the ES150’s ‘supercar-grade’ appeal.” In gratitude for fans’ ongoing support, General Manager Chung also announced that the first production ES150, featuring an exclusive signature from Jay Chou, will be given away. Additionally, the “Ride into Summer – Upgrade & Get More” campaign will be launched during the summer vacation.
For more information, please visitGogoro’s official Facebook fan pageorGogoro’s official websitefor details.
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