Ms. Yu from Tianlai delivered a speech at the premiere
The premiere included interactive segments such as "Detective Interaction," "Detective Revelations," and "Detective Reviews" to fully build anticipation for the microfilm. After screening several excerpts, fans at the event imitated eight classic scenes of the "Divine Detective," earning rounds of applause.
Interactive imitation show: "The Divine Detective’s Eight Moves"
This microfilm uses the "Eight Observation Methods" — the detective techniques of Li Changyu, a modern-day Sherlock Holmes born in Rugao, Jiangsu — as the narrative thread. It explores Rugao’s rich tourism resources, including its culture of longevity, floral arts and potted plants, history and heritage, longevity cuisine, folk customs, craftsmanship, and economic development. The film comprehensively showcases the charm of Rugao, the "Homeland of Longevity."
This urban travel microfilm breaks away from traditional styles, moving beyond the common love-themed narratives often seen in tourism microfilms. Inspired by the legendary crime-solving methods of Rugao-native renowned detective Li Changyu, it features the "Eight Detective Moves" as its creative core — crafting China's first detective suspense-themed travel microfilm. The plot follows a real-life "Conan" exploring Rugao and a beautiful Rugao Normal School girl called "Little S," who accept and complete eight special tasks assigned by the great detective Li Changyu. Each task corresponds to a unique tourism resource in Rugao. The film emphasizes storytelling, artistry, thoughtfulness, and style, and will be promoted across various online platforms (video websites, Weibo, BBS, SNS, etc.) through EPR strategies, ushering in the "micro" era of city tourism promotion.
"Conan" and "Little S" participate together in an interactive quiz with prizes
Through the filming of this microfilm and its online promotion, the visibility of Rugao's city tourism will be further enhanced, attracting more domestic and international tourists to "enjoy longevity" in Rugao. Micro-marketing will truly drive significant growth in Rugao’s tourism industry.