On August 16, the 2nd China Travel Industry Internet Conference and the China OTA & Global Themed Travel & FIT Suppliers Matching Conference were held at the Shanghai Everbright Convention Center. The China Travel Industry Internet Awards Ceremony was held during the conference, where Green Field Network was awarded the "China Travel Industry Internet Awards – Best Outdoor Activity Community." Mr. Li Jian, Marketing Director of Green Field Network, was invited to attend and accepted the award on behalf of the company.
Green Field Network Awarded the "China Travel Industry Internet Awards – Best Outdoor Activity Community"
This conference invited, for the first time, major Chinese internet companies, travel industry internet firms, innovative projects, and leading travel agencies from across the nation, along with personalized, fragmented, and localized travel lifestyle suppliers from around the world and tourism bureaus' China offices, to engage in in-depth exchanges and business discussions regarding potential collaborations. The China Travel Industry Internet Awards are compiled by the China Travel Industry Internet Conference through a comprehensive ranking of various sectors within China’s travel industry internet based on four key criteria: "brand, scale, innovation, and performance." These rankings take into account recognition by the capital market and industry players, relevant data from authoritative statistics organizations (such as user numbers, retention rates, and activity levels), innovation, and revenue metrics, combined with industry recommendations. Data references include information from Baidu, CNNIC, Umeng, App Annie, App Store, 360 Mobile Assistant, 91 Wireless, Wandoujia, iResearch, Analysys, Taobao Travel, Ctrip Open Platform, Tuniu, Qunar, JD Open Platform, Tencent Technology, Sina Technology, Sohu Technology, NetEase Technology, Entrepreneur Magazine, and the China Tourism Academy.
Li Jian (third from right), Marketing Director of Green Field Network, receives the "Best Outdoor Activity Community" award
One of the award-winning companies, Green Field Network, is the first and currently the largest outdoor travel activity platform in China. Its content primarily focuses on travel routes and outdoor guides, and it holds significant influence among outdoor sports enthusiasts. As of this week, Green Field Network has 3 million registered users, has published a total of 96,425 activities, shared over 140,000 routes, uploaded 2.45 million photos, has 5,302 officially registered guides, and has seen participation from 3,468,363 individuals. Moving forward, Green Field will focus on core services such as a transaction platform, guide space, and user social networking, with safety ensured through outdoor insurance, outdoor rescue, and Lizard (a communication and positioning tool). Quality control will be maintained via self-guided travel tools, route reviews, and route protection and claiming systems. Value-added services will include outdoor gear, transportation, and outdoor communication, providing an in-depth outdoor travel experience centered around the Green Field Travel platform.
Winning the "Best Outdoor Activity Platform" award this time affirms that Green Field Network’s efforts in building and operating a comprehensive global deep-experience outdoor travel service platform have earned strong recognition and further acclaim within the industry, truly establishing it as the most influential outdoor website in China.