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Nouryu Tea House revamps store with BOGO offer on matcha bagels—world’s first release, don’t miss out if you love matcha!

Published: 2026-09-24 👁 100 views
Last updated 2026-09-24 — The century-old matcha brand Nouryu Tea House from Uji, Kyoto, Japan, is committed to becoming a leading brand that brings authentic Japanese tea to the world and is beloved by matcha enthusiasts in Taiwan. The Zhongxiao Sogo Taipei branch grandly reopened on March 1...

By MOOK Scenic Spots Family, compiled and reported
 
The century-old matcha brand "Nouryu Tea House" from Uji, Kyoto, Japan, is committed to becoming a leading brand that brings authentic Japanese tea to the world and is beloved by matcha enthusiasts in Taiwan. The Zhongxiao Sogo Taipei branch grandly reopened on March 18 with a refreshed look, showcasing a brand-new matcha spirit!

Nouryu Tea House’s revamp promotion features a buy-one-get-one-free deal. (Photo/Nouryu Tea House)

"Nouryu Tea House" is dedicated to becoming a leading brand that spreads authentic Japanese tea around the world. It has expanded to over 10 countries including Japan, Taiwan, Canada, the UK, Australia, New Zealand, China, Hong Kong, Singapore, Malaysia, the Philippines, Indonesia, and Thailand, with a total of more than 30 stores.

Buy a Nouryu Latte, get a Kyoto-style roasted tea latte free. (Photo/Nouryu Tea House)

The new Sogo store features an interior design dominated by wood tones and misty black, radiating a calm and profound style. The overall presentation embodies traditional Japanese aesthetics, almost transporting you

The new store exudes a calm and profound ambiance. (Photo / Noury Tea House)

Using a tea cabinet as the theme, it symbolizes the lifelong dedication of the brand’s founder and represents Japanese tea. (Photography / MOOK Scenic Spots Zhang Yingying)

In addition, the world’s first matcha light meal “Noury Bagel” is exclusively launched. The bagels are freshly baked to order, offering a new taste experience for vibrant mornings and lunchtime feasts.

The Noury Bagel series on display. (Photography / MOOK Scenic Spots Zhang Yingying)

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