January 28, 2015, Beijing, China — Today, Thermo Fisher Scientific (hereinafter referred to as Thermo Fisher), the world leader in serving science, showcased its presence at the 11th ISPO BEIJING Asia Outdoor & Fashion Trade Show and officially launched the NALGENE™ LivGen™ Water Bottle (hereinafter referred to as the LivGen™ Water Bottle) in the Chinese market, strongly advocating the modern healthy hydration concept of “Drink Freely, Drink Safely.” This product represents a perfect blend of Thermo Fisher’s leading technology and green philosophy. With its proven durability, internationally compliant safety standards, and stylish, convenient design, it offers unparalleled versatility to meet the hydration needs of outdoor and sports enthusiasts, urban professionals, and even children and teenagers. Already a hit in Europe and the United States, this trend is now making its way to China. Visit Thermo Fisher at Booth B1.111. We welcome you to come and see.
Thermo Fisher Launches NALGENE™ LivGen™ Water Bottle at 2015 ISPO Beijing (Photo 1)
Thermo Fisher Launches NALGENE™ LivGen™ Water Bottle at 2015 ISPO Beijing
Thermo Fisher is a leader in analytical testing and an advocate for healthy living. During the ISPO exhibition, Thermo Fisher actively promoted the green philosophy of healthy hydration and enjoyable living, aiming to bring local industry players and consumers a better sports and lifestyle experience with its new stylish and cool water bottle. “As a company focused on scientific instruments, we truly value and cherish this direct opportunity to engage with Chinese consumers. Though this water bottle may seem simply designed, it is crafted by Thermo Fisher according to high laboratory standards. It can be a great hydration companion in daily life — from outdoor adventures and fitness training to office work and home life, it fits almost anywhere,” said Tan Siqi, Vice President of Laboratory Products and Services at Thermo Fisher China.
The LivGen™ Water Bottle features sturdy bottle walls that are thicker than those of regular bottles, making it less prone to damage. In terms of safety, its mouth and cap interior have continuous, straight-shouldered, semi-serrated threads that provide greater contact surface area while this unique design allows for stronger fastening without causing the internal threads to strip. The cap fits the bottle perfectly. The sealing ring is directly injected into the lid, eliminating the need for a separate liner that can wear out, wrinkle, detach, or leak.
In terms of environmental responsibility, the bottle is made from 100% virgin resin, a material approved by the FDA (U.S. Food and Drug Administration) and free of BPA (bisphenol A). No substances other than FDA-approved pigments are added. All products leaving the factory must pass tests in accordance with FDA regulations regarding food and beverage contact. The bottle’s base has a curved inner corner for easy cleaning. The molded plastic resin code facilitates recycling of the bottle.
Thermo Fisher China Launches NALGENE™ LivGen™ Water Bottles
“The LivGen™ Water Bottle has already gained recognition among consumers in the United States,” Tan Siqi added. With the launch and promotion of the water bottle in China, Thermo Fisher will fully support a series of online and offline activities, striving to allow more local consumers to experience the ‘Drink Freely, Drink Safely’ approach to hydration. At the same time, we also strongly encourage everyone to drink more water, recharge their energy, and face each day’s challenges with confidence!”
In the United States, Thermo Fisher actively participated in the public welfare campaign “Drink Up” by health organization PHA (Partnership for a Healthier America). On July 22, 2014, First Lady Michelle Obama, the honorary chair of PHA, held an event at the White House where she held the LivGen™ Water Bottle and encouraged Americans to drink more water and do so healthily. Additionally, she worked with local youths to create a giant “Drink Up” message using the LivGen™ Water Bottles.
LivGen™: Ignite Your Sports Passion
As the top outdoor water bottle brand in the United States, LivGen™ offers a classic series of bottles tailored for outdoor and sports enthusiasts, including: the Classic Wide Mouth Bottle, the Classic Narrow Mouth Bottle, and the Outdoor Bottle. The Classic Wide and Narrow Mouth Bottles are durable, airtight, extremely sturdy, and 100% leak-proof, making them highly versatile. The Outdoor Bottle is stylish and portable, ideal for long trips.
LivGen™: Face Challenges Boldly
LivGen™ also offers a cutting-edge series of bottles designed for urban dwellers and families seeking leisure, featuring fashionable shapes and vibrant colors suitable for various hydration needs. This includes the Next Generation Bottle for business needs, the Grip Bottle, and the Multi-Function Bottle.
The Next Generation Bottle has a streamlined appearance, a comfortable grip, and a uniquely designed cap that easily hooks onto carabiners and backpacks. The Grip Bottle fits bike cup holders and car cup holders, and its one-handed flip-top lid locks securely to ensure leak-proof performance. The Multi-Function Bottle comes with a rotating spout featuring a leak-proof lock design with a locking function, satisfying both “big sips” and “small sips.”
LivGen™: Accompany Children in Exploring the World
The safety of baby products is always a top concern for parents. LivGen™, originating from the United States, not only uses high-quality materials to ensure children’s drinking safety, giving parents peace of mind, but also features designs and colors that appeal to children, accompanying them as they explore the world and discover adventure. LivGen™ has designed four 350ml bottles suitable for small hands: the Kids Grip Bottle, the Kids Sippy Bottle, the Kids Wide Mouth Bottle, and the Kids ATB Cap Bottle.
The Kids Grip Bottle comes standard with a 100% leak-proof On-the-Fly cap, is rugged and durable, minimizes splashes, and has a vibrant body design. The Kids Sippy Bottle is perfect for small hands, made of sturdy enough material to stay intact when shaken in moving strollers, and comes in bright colors with novel patterns, making it a great hydration companion for young users. The Kids Wide Mouth Bottle is compact and easy to carry, and comes with a classic Loop-Top cap. The Kids ATB Cap Bottle is designed to pair with an ATB hinge-closure cap.